Indian Silicon Valley with Jivraj Singh Sachar artwork

E31 - Going back to the "Why" w/MX Player's Karan Bedi

Indian Silicon Valley with Jivraj Singh Sachar

English - February 14, 2021 09:17 - 56 minutes - 45.3 MB
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Previous Episode: E30 - It's all about People w/Sequoia's Ajey Gore || From the VC Lens
Next Episode: E32 - Understanding the Opportunity w/Bugworks' Anand Anandkumar

In this Episode, I (@Jivraj Singh Sachar) speak with Karan Bedi, CEO of MX Player, the Super App for Entertainment, with Music, Video, Games, OTT and Short form Video all a click away.


MX Player has an overall user-base of over 350 Million Monthly Active Users across the international Market. It's short form video offering, MX Taka Tak leads the market with over 100 Mn MAUs, and its OTT platform provides unique value to a large part of the Indian Market, which is still not completely penetrated. 


Karan is a Stanford Alum, who has ingrained interest in Entrepreneurship and Media. He has elucidated his interest over the years by working on multiple projects in the space until he landed here at MX to fuel its growth as an Entertainment Giant hailing from India.


Through the Episode we discuss:


1. (3:56) - Innovation in the Media & Content Industry


2. (7:27) - India's evolution in the OTT Market 


3. (11:18) - Karan's inclination towards Entrepreneurship & Media


4. (13:57) - Leveraging Distribution in terms of Expansion


5.  (19:10) - Speed v/s Analysis in Product Expansion 


6. (22:46) - Understanding the Method to the Madness at MX (Velocity of Decision Making)


7. (25:41) - Looking at Content in OTT through the lens of MX


8. (31:02) - Penetrating the International Market


9. (33:36) - Advertising Model v/s Subscription Model in Media


10. (36:37) - Internalising & Believing in Consumer is the King


11. (39:46) - Understanding SCALE & SPEED


12. (43:40) - Karan's Leader Persona


13. (46:35) - Prioritisation as a Leader


14. (49:08) - Belief Systems Matter || Going back to the Why!


15. (52:05) - Parting thoughts & learnings || Resilience & Optimism


16. (54:00) - Summary


Here is the 31st Episode of the Indian Silicon Valley Podcast - Going Back to the "Why" !


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