E145 - India's Largest Storytelling Platform w/JOSH Talks' Supriya Paul
Indian Silicon Valley with Jivraj Singh Sachar
English - July 30, 2023 15:08 - 56 minutes - 51.3 MBEntrepreneurship Business Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
In this conversation, we speak with the Co-Founder & CEO of JOSH Talks, Supriya Paul.
Supriya and Shobhit started JOSH Talks back in 2015 while both of them were still in college, studying in Delhi University. JOSH Talks is now India's leading content platform, with the greatest distribution business there is, followed by millions in the country.
Through this conversation we uncover how Distribution Led Businesses are built, how to Crack great Storytelling, How India consumes content and what goes behind building this machinery.
This remains to be one of the best conversations on the podcast, check it out!
Supriya LinkedIn - https://www.linkedin.com/in/supriyapaul/
Jivraj LinkedIn - https://www.linkedin.com/in/jivrajsinghsachar/
00:00 - Introduction
01:52 - Starting JOSH Talks as a 19-year old
05:10 - Day 1 Vision of JOSH
08:48 - Distribution Led Businesses
12:35 - Repeatable Success (11 Channels with Million Subscribers)
14:42 - Learnings for Storytelling
17:01 - What is Bharat?
21:01 - Backend of JOSH
25:35 - Content to Education
29:15 - Avoiding Complacence through a LONG Journey
32:30 - Building Maturity as a Founder
35:28 - Founder Growth
38:27 - Being Vulnerable in Public
42:01 - Capital Raising for a Completely New Journey
44:55 - Building Teams at JOSH
48:09 - Supriya as described by her Friends
48:33 - Future thinking by Supriya
49:31 - Life beyond work for Supriya
50:16 - Thought where Supriya has changed her mind
51:55 - Things to avoid in the Journey
54:06 - Final Learnings
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