Derek chats with Joon Park (they/them) about how they help their clients future-proof their brands as a cultural strategist, the constant necessity of listening and attuning your actions as an ally, the power of being a role-model by living authentically, and the positive possibilities of uncertainty.


Joon Park is a cultural strategist at sparks & honey, where they consult tech, beauty, and food & beverage clients on how to future-proof their businesses. They are one of the founding members of GLAAD’s Campus Ambassador program and are a recipient of GLAAD’s first Rising Stars Grant, which annually honors LGBTQ+ changemakers across the nation. Since then, they’ve been featured in publications like Seventeen, Teen Vogue, and Huffington Post, where they continue to bring visibility to the next generation of leaders. Joon is an alum of the ADCOLOR FUTURES program and is the first transgender non-binary Mx. ADCOLOR. They have also spoken on stages like Cannes and ADCOLOR about topics like precision data, ethical design, and workplace diversity.


Follow Joon on Instagram: @joonyoungpark




NOTE: The views and opinions expressed in this podcast are solely those of the host and guests and do not reflect any official policies or positions of any employer or affiliated organizations.