If You Market artwork

46: Product Marketing is Underappreciated, with Greg Powell

If You Market

English - June 04, 2019 08:30 - 58 minutes - ★★★★★ - 33 ratings
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Previous Episode: 45: Integrated Marketing Strategy, with Amy Wang
Next Episode: 47: The Customer Journey, with Laura Patterson

Product Marketing is The Glue That Holds Your Company Together. It connects your brand, your product, and your marketing but is frequently misunderstood. Neglecting product marketing is the number one way smart people fail.  Join the If You Market podcast as we discuss Product Marketing in all it's glory with Greg Powell, Head of Brand and Product Marketing at Fundbox. 
Learn more about your ad choices. Visit megaphone.fm/adchoices

Product Marketing is The Glue That Holds Your Company Together. It connects your brand, your product, and your marketing but is frequently misunderstood. Neglecting product marketing is the number one way smart people fail.  Join the If You Market podcast as we discuss Product Marketing in all it's glory with Greg Powell, Head of Brand and Product Marketing at Fundbox. 

Learn more about your ad choices. Visit megaphone.fm/adchoices