Meet Carlos Alvarenga, the author of “The Rules of Persuasion". His book explains exactly how persuasion works in all forms of human communication. It uses insights and examples from art to history to literature to hip-hop. Carlos tells us about an uncomfortable conversation in which he refused a promotion because he was the only Latino at the firm.

Contact Carlos Alvarenga:

CarlosAlvarenga.comCarlos Alvarenga's Book: The Rules of Persuasion: How the World's Greatest Communicators Convince, Inspire, Lead―and, Sometimes, Deceive on Amazon

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Ready for the next step in your difficult conversations? You can buy the book on Amazon now.

I Need To F***ing Talk To You! | The Art of Navigating Difficult Workplace Conversations - Amazon | Owl's Nest Books| Shelf Life Books

https://www.ineedtof-ingtalktoyou.com/