036: Investment Revenue Realty with Cynthia Aasen

  In this episode, Marci interviews Cynthia Aasen, founder, CEO, and Managing Broker of IRR Realty. With her 20 years of experience in investment real estate, Cynthia decided to start her own real estate boutique company that caters busy professionals who want to start including real estate properties in their portfolio with minimal initial investment. […]

 
In this episode, Marci interviews Cynthia Aasen, founder, CEO, and Managing Broker of IRR Realty. With her 20 years of experience in investment real estate, Cynthia decided to start her own real estate boutique company that caters busy professionals who want to start including real estate properties in their portfolio with minimal initial investment. Tune in to learn more!
 
Covered Topics:

IRR Realty
The Best Business Advice Cynthia Received
The 3 Asset Characteristics

 
Podcast Show Notes:

00:39 – Marci introduces Cynthia to the show
01:23 – Cynthia shares about her personal and professional life

Started 20 years ago in investment real estate
Buy and Hold
Working with developers
Syndication

03:30 – IRR Realty as a boutique company

Founded in 2015 after Cynthia’s children had grown up

05:19 – The BEST Business Advice

“Don’t sell the real estate that you buy — hold it, let it get paid off.”
Look at worst case scenario

06:02 – 3 Asset Characteristics: Time, Money, Peace of Mind
06:33 – IRR Realty’s clients

Busy/working professionals
Matching clients and investments

09:19 – Helping people with smaller initial investment

Real estate syndication
20% target annualized returns

10:42 – Subscribe to know more about IRR Realty
11:23 – Understanding what people go through before making a decision

 
Topic Takeaways:

Learn to hold properties and let it get paid off.
Stop looking at the best case scenario — look at the worst and see if you can take that.
Always factor in time, money, and your personal peace of mind in every investment you make.

Quotable Quotes:

“I’ve dedicated more of my time and energy to my passion — which is helping people put real estate into their financial portfolio.”
”It’s what you do after [buying] and how it [property] performs.”
“Don’t sell the real estate that you buy — hold it, let it get paid off.”

Mentioned Resources:

IRR Realty – Cynthia’s company