Writing Engaging Copy in Marketing ft. Elaine Pofeldt (Journalist & Author), with Alex Quin

Hustle Inspires Hustle with Alex Quin

English - October 29, 2019 10:00 - 19 minutes - 17.5 MB - ★★★★★ - 37 ratings
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Previous Episode: From Teacher to Entrepreneur, ft. Robby Alonso (Owner of The Franchise Tag), with Alex Quin

Next Episode: How to Use Messenger Marketing in Business, ft. Manuel Suarez (Owner of AGM Marketing) with Alex Quin

We’ve teamed up with ManyChat’s Conversations 2019 as the official podcast sponsor! So our first episode in our ManyChat series is Elaine Pofeldt, who is a journalist and author that has recently worked with publications including Forbes, The Economist, Fortune, Inc., CNBC, and many others. Your business needs to be able to communicate to your audience, so we sit down and explain the keys in connecting with people through copy. Learn from Elaine’s experience on how to “listen” to your audience and apply it to your copy.

Podcast Outline

[01:37] Who is Elaine Pofeldt

[03:30] It’s all about efficiency

[04:33] More than ⅔ of businesses are one person businesses

[06:10] Save my phone #!

[07:00] You need to educate yourself

[08:08] Figure out what you want to monetize

[09:44] Give yourself a break

[10:37] You can’t be in front of the laptop all the time

[11:10] A new way I run my business

[12:55] I started off as a staff writer

[15:58] A big part of it is listening