Passion to Profit Marketing artwork

Passion to Profit Marketing

23 episodes - English - Latest episode: about 2 years ago - ★★★★★ - 1 rating

Welcome to the Passion to Profit Marketing podcast where we talk about how women like you can scale your passionate business into a profitable empire that's aligned and intentional. Join host Tiffany Barry, a marketing consultant and agency owner helping creative entrepreneurs use modern marketing that's simple and actually feels good to reach their next level of success. Join weekly for 20 minutes or less to talk about how to market and scale your business so you can become the free and flexible CEO you started your business to be.

Entrepreneurship Business women entrepreneurs entrepreneurship business women
Homepage Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed

Episodes

How Rebranding Could Be the Best Thing You Do

May 26, 2022 13:00 - 16 minutes - 11.7 MB

Branding is more than just your logo and colors. It's about clarifying your messaging, building authority, and increasing conversions. In this podcast episode, Kelli from Ame Creatives discusses all of this and more. Listen in to learn more! >> Ready for marketing that feels good? Download your FREE Scale with Passion Guide at scalewithpassion.com

5 Popular Marketing Tactics That Aren't Making You Money

May 22, 2022 12:00 - 21 minutes - 15 MB

When you’re growing your business, it's important to focus on the activities that will lead to success. Like generating more revenue! We know how crucial this is for entrepreneurs whether you're just starting out or whether you're on the road to scaling up! >> Ready for marketing that feels good? Download your FREE Scale with Passion Guide at scalewithpassion.com

What You Need to Make Your Online Course Better

May 10, 2022 12:00 - 22 minutes - 15.3 MB

Have you ever taken a course and been completely underwhelmed? Or started to create one of your own only to find you were wildly unprepared to create a course that was more than just a string of video presentations? This is the episode for you. Join me and the founder of The Course Creation Company, Debi Smallwood, to talk about what's going so wrong in the online course industry and how to fix it... so you can take and create more profitable and more marketable online courses! >> Enjoy the...

The State of the Online Course Industry and What Needs to Change

April 26, 2022 13:00 - 22 minutes - 15.3 MB

Have you ever taken a course and been completely underwhelmed? Or started to create one of your own only to find you were wildly unprepared to create a course that was more than just a string of video presentations? This is the episode for you. Join me and the founder of The Course Creation Company, Debi Smallwood, to talk about what's going so wrong in the online course industry and how to fix it... so you can take and create more profitable and more marketable online courses! >> Enjoy the...

Hustle Culture in Marketing: When to Hustle and When to Stop

April 20, 2022 03:00 - 16 minutes - 11.3 MB

Entrepreneurs talk a lot about creating full-time income with part-time hours and ditching hustle culture while simultaneously talking about how hustle is necessary for success. Let's unpack this together in this episode of Passion to Profit Marketing! >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

How to Start a Podcast and Become the Go-To Expert in Your Niche

April 12, 2022 13:00 - 19 minutes - 13.5 MB

Hosting a podcast is a great way to build your authority and showcase your expertise online. It helps you get your name out there and become a go-to expert in your niche. But how do you actually start a podcast to grow your business? And why is this such an effective way to market yourself? >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

The Secret Truth About Selling in the DM's

March 29, 2022 13:00 - 22 minutes - 15.7 MB

Selling in the DM's sounds really sexy, and it's a topic I'm seeing everywhere right now. Join me for this episode where we'll talk about what it actually looks like (the secrets that the gurus aren't telling you, if you will), why it seems so appealing, and whether it's the right sales method for you. >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

Why EVERY Service Provider Should be Creating Case Studies

March 23, 2022 13:00 - 18 minutes - 12.9 MB

This week we're talking case studies and specifically, why you as a service based entrepreneur should be creating them! >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

How to Use Social Media as an Entrepreneur Without Comparing Yourself to Others

March 15, 2022 13:00 - 13 minutes - 9.34 MB

Simply existing as a business owner in a social world without constantly comparing yourself to others is a struggle, so let's talk about how to use social media to get clients, how to create really active and engaged communities, without constantly comparing ourselves to others. >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

Stop Worrying About #NoPromo Rules in Facebook Groups

March 08, 2022 14:00 - 19 minutes - 13.6 MB

Rules around promoting yourself in Facebook Groups abound, but they are NOT the reason you aren't getting clients in them. Some months 90% of my clients and coaching students come from Facebook... without ever dropping promotional post into a group. Let's talk about the why and how! >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

My Goals for 2022 and How I'm Honoring Myself as an Entrepreneur and Mom

March 01, 2022 14:00 - 14 minutes - 9.67 MB

It's the perfect time to check in about our yearly goals—here's what I'm working on this year to honor myself as an entrepreneur and a mother. >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

Creating an Over-the-Top Experience in Your Course or Program

February 22, 2022 15:00 - 22 minutes - 15.5 MB

A better experience in your course or coaching program means more success for your students and, ultimately, more money in your pocket! This week I share the stage with Erica Nash, an instructional designer who specializes in helping entrepreneurs create better experiences in their online courses. She'll share her tips on why it's so important to stop creating courses the way we've seen them done in the past and what you should be doing instead! >> Enjoy the show? Don't forget to watch the ...

The Advice You Actually Need to Get More Clients

February 15, 2022 13:00 - 27 minutes - 18.8 MB

Everyone is trying to get your attention and teach you how to get more clients, especially when it comes to using social media, but the advice that's doled out is often sorely lacking. Here's what you actually need to know about creating a client getting strategy that actually works. >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

Finding and Attracting Dream Clients

February 08, 2022 12:00 - 18 minutes - 13 MB

Unicorn Dream Clients are elusive and hard to find, right?! I say NAY, and in this episode I'll talk about exactly how you can find and attract more dream clients. >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

How to Plan (And Actually Achieve) Your Marketing Goals

February 07, 2022 04:00 - 22 minutes - 15.3 MB

Marketing is critical to the sustainable success of your business, but if you've found yourself setting goals like “I want to get more followers” or “I want to be more consistent,” you're setting yourself up for failure. In this episode, I'm going to show you a better way to set marketing goals so you actually achieve them and get big results for your business. >> Find this episode's shownotes and the free download at http://tiffanyebarry.com/goals/ >> Enjoy the show? Don't forget to wat...

On Moms Prioritizing Ourselves in Life and Business

December 28, 2021 14:00 - 19 minutes - 13.3 MB

It's easy to get so caught up in our business and motherhood that we forget to prioritize ourselves. Join me and Rachel Fulton to talk about why self-care isn't selfish, all the benefits you (and your family) will reap by giving yourself more, and practical tips to easily prioritize yourself... even when your plate is full! >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

Marketing Increases Your Sales But Not in the Way You Think

December 21, 2021 14:00 - 19 minutes - 13.7 MB

Sales is all about bringing in leads and converting them into dollars. It's about finding people with a problem and helping them solve it! And marketing is an essential piece of your overall sales puzzle. But how marketing influences sales is probably not as direct as you think. >> Enjoy the show? Don't forget to watch the free masterclass at http://tiffanyebarry.com/masterclass/

Make Your Coaching Program More Valuable with Better Group Coaching Calls

December 09, 2021 18:00 - 15 minutes - 10.6 MB

Your group coaching calls should be highly impactful AND highly marketable. Learn what shifts you can make in your coaching calls to make your group program more impactful and more valuable. >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

(Unexpected) Barriers to Scaling to 6 Figures in Your Business

December 06, 2021 06:00 - 20 minutes - 14 MB

We often focus on what TO do to hit our 6 figure business goals, but today, let's talk about what NOT to do. Let’s talk about what’s keeping you from reaching that coveted 6 figure goal and what you should be doing instead. >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

How to Scale Your Revenue Without Expensive Tools

December 02, 2021 05:00 - 24 minutes - 16.9 MB

One of the most important decisions you’ll make as an entrepreneur is how you want to scale your revenue and when. Let's talk about why it might be time to add another stream of revenue to your business, how to create a killer offer, and how to keep your tech simple so your students/clients get better results! >> Enjoy the show? Don't forget to watch the free masterclass at tiffanyebarry.com/masterclass/

Ep. 2 - That time I lost $8k in revenue in 1 month!

April 06, 2021 17:00 - 25 minutes - 17.8 MB

Have you ever lost a ton of revenue really quickly because you totally messed something up?! Yup, let's talk all about what I did that cost me $8k and how fixing the issue made our team better for it.

Ep. 1 - That time a potential client edited my proposal and sent it back!

March 29, 2021 17:00 - 24 minutes - 17.1 MB

Have you ever wondered why you send out a proposal and then they ghost you? If you're struggling with getting more clients and building proposals that HELP you close sales, listen in to hear about a time when a potential client sent their proposal back with strikethrough edits... and I learned a thing or two. Spoiler: what I learned helped me close at a rate of 100% the following month!

How I Soar Trailer

March 25, 2021 18:00 - 1 minute - 975 KB

How I Soar is a show about mistakes—the ones we make as women entrepreneurs, the big ones and small ones that push us forward. Hear what we talk about around here, who this is perfect for, and what inspired the show.