Publishers, libraries, sales, and community

How Books Are Made

English - November 19, 2020 10:13 - 42 minutes - 58.5 MB
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We all love libraries, but maybe we could love them a little more. Some money-minded publishing folk even wonder: what effect do libraries have on book sales? Luckily, Guy LeCharles Gonzalez can help answer that question, and many others.

Guy is Chief Content Officer at LibraryPass, and till recently ran the Panorama Project, which measures the impact that public libraries have on reading and on book sales. Before that, he worked in a range of senior publishing and marketing roles, and ran a wonderful book-making conference called Digital Book World. He has a sharp eye for lazy thinking, and that rare ability to grasp both the big picture and the tiny details that make it up.

Links from the show:

Guy LeCharles Gonzalez on LinkedIn LibraryPass Panorama Project About the Library Marketing Valuation Toolkit Guy’s talk at DBW in 2010 after the iPad announcement Open Road Media and Jane Friedman Prince’s memoir, The Beautiful Ones Parasite: A Graphic Novel in Storyboards