184: Future Social Media 2018 - Hot & Delicious Rocks The Planet! feat. Craig Mack

Future Social Media 2018 - Hot & Delicious Rocks The Planet! LIVE podcast feat. Dan Wilkinson and Craig Mack.   Download 'Future Social Media 2018’ PDF presentation by Dan Wilkinson (Hot & Delicious: Rocks The Planet) to follow along with the show: https://drive.google.com/drive/folders/1R_bxGhbQxd4Ra3bjtNpEWnB0Gz6uhDSS?usp=sharing   Session Headline:

A LIVE Hot & Delicious: Rocks The Planet! weekly iTunes podcast recorded LIVE at International Business Review Conference – Future Social Media 2018 at The Grace Hotel in Sydney with global award-winning Social Media Strategist Dan Wilkinson and special guest Social Media Strategist, Craig Mack.

 “2018 & Beyond – Next Generation Content, Stopping Ego-Led Brand Control & Driving Channel Neutral Ideation.”

 Session Outline:

Gen Z, Gen Alpha, Social Social Media & the UX – Driving Business and Brand Objectives with Content Designed for the User Experience. Stopping The Ego-Led Need for Brand Control – Brand First Planning. Bringing Brand, Media, Digital/Creative Agencies and Platforms together early to avoid retro-fitting advertising content not suited for social media. Driving The Next Wave of Influencer ROI – Upskilling Influencers + Driving Demonstrable ROI. Not just beauty products on a blanket on the beach. Channel Neutral Ideation, Multi-Channel Opportunities & The Next 5 years. Connect with Craig Mack online: https://www.linkedin.com/in/craigontoast/ https://craigontoast.com/ https://twitter.com/CraigOnToast https://www.instagram.com/craigontoast/ https://www.facebook.com/CraigOnToast/   Hit Hot & Delicious: Rocks The Planet up on social media here: https://www.linkedin.com/in/danwilkinson1/ Instagram https://www.instagram.com/hotndelicious/ Instagram https://www.instagram.com/craftbeerlovin/ Twitter https://twitter.com/hotndelicious Facebook https://www.facebook.com/HotnDelicious Hot & Delicious YouTube - Ballistyx Snowboard Show, interviews & more. https://www.youtube.com/user/HotnDeliciousRecords   'Hot & Delicious: Rocks The Planet’ entertainment, travel, photography & lifestyle blog: http://hotndelicious.com/   For social media strategy, content/photography & influencer business enquiries contact: [email protected]