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Copywriting formulas: Smart copywriting? Or cheating?
Hot Copy
English - November 30, 2017 05:30 - 16 minutes - 14.7 MBMarketing Business Entrepreneurship business marketing copywriter copywritingadvice copywritingtips freelancewriter Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Writing Clickable Facebook ads
Next Episode: How to be a happy and motivated copywriter
Today we’re going to talk about copywriting formulas. Is using a formula cheating or is it smart copywriting? Spoiler: It’s both.
In this episode, we share our favourite copywriting formulas and how to use them. If you’ve ever wondered, WHERE ON EARTH DO I BEGIN? this episode is for you.
Tune in to learn:
Why the PAS formula is our go to formula How the PAS is made even better What AIDA is all about The unpronounceable formula that gives you rock solid structure[Tweet "Hot Copy #64: Copywriting formulas: Smart copywriting? Or cheating? #copywriting #hotcopy"]
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Thanks to Leigh Gree from the USA for a five-star review of the show.