3 Elements of Building Your Community

Welcome to episode 376 of Hit the Mic with The Stacey Harris.

All right guys, episode 376 is officially started. We're going to talk about communities today, and I want to talk a little bit about what I mean by that because sometimes there is a confusion about what community can mean and if a community is even possible in regards to a businesses' audience. And here is the real deal, not only is it possible, it's critical. Think about your favorite brands. Some people call massive supporters of Apple, for example, fanboys and fangirls or certain movie franchises or whatever the thing may be, Android devices, whatever the thing is. Those are all businesses, and they all have a rabid fan base. That fan base is the community.

So you can have the same thing. In fact, it's critical that you have the same thing. I would even go as far as saying it's more valuable for you to have something like that as a small business owner, solopreneur, or micro business owner, whatever category you fall into because your audience is not as necessarily massive from a number perspective. You want them to be really invested in buying you. In buying from you and supporting your brand. So that's what we're going to talk about today. We're going to talk about the three aspects of community building that you need to be paying attention to. And this kind of thing is relevant whether you have one person in your community, whether it's a Facebook like or a name on your email list or a customer, or whatever, or a million.

So, let's jump in with that today. Before we get started, I want to remind you, like every other episode of this show, it's sponsored by hitthemicbackstage.com. If you want a great example what a community can do, join us in there. We've got massive amounts of trainings and accountability with the community aspects. We've got two private forums you can join in on. So we really meet you wherever you're at. And then we also have what I think is a massively valuable piece, our monthly Member Mastermind. So that's once a month, we get on live call. We've got some hot seat time. You submit questions to me. If you want to jump on live and get some coaching, you can do that. Whatever works for you to get the support you need to actually use this stuff. I'm not looking for you to join a library of trainings and just let it get virtually dusty. I want you to jump in and I want you to take action. So, that's why the Monthly Mastermind is in place.

If you really, really, really want to uplevel and stay accountable and get stuff done, join us at the BAM, it's the Backstage Amplifier Mastermind. That gets you a monthly one on one call with me as well. So the place to be, hitthemicbackstage.com. I will see you there, all right.

All right, let's jump in. Three elements of building a community.

You had to have known this was going to be the first one. It all starts with knowing who your customer is. We have this conversation so often and that's because it's absolutely critical. It is the first step. You have to know who you're talking to. If you don't know who you're talking to, it's impossible to connect because you're not going to be using their language. You're not going to be speaking to their pain points. You're not going to be connecting in the way tha

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