HIP To The Scene artwork

HIP To The Scene

13 episodes - English - Latest episode: over 1 year ago - ★★★★★ - 1 rating

On each episode of HIP To The Scene, we bring in a guest to help answer a question that independent musicians worldwide need the answer to. HIP To The Scene is brought to you by HIP Video Promo and hosted by HIP founder and president Andy Gesner.

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Episodes

#13 - Why is picking the right producer so important? (with Godfrey Diamond)

December 15, 2022 19:26 - 44 minutes - 102 MB

Episode 13 of HIP To The Scene answers the question: "Why is picking the right producer so important?" - with our guest Godfrey Diamond! Lou Reed. Etta James. Frank Sinatra. Aerosmith. These are only a few of the renowned names that Godfrey Diamond has produced and sound-engineered over the years since his start in the '70s. Being able to consult and get advice from a legend in the production realm, we couldn't be more humbled to have Godfrey Diamond here to answer HIP To The Scene's episod...

#12 - How to book a successful tour? (with Greg Hoy)

October 27, 2022 12:35 - 41 minutes - 70.9 MB

Episode 12 of HIP To The Scene answers the question: "What's the secret to booking a successful tour?" with our guest Greg Hoy! For someone who coins himself as "just a guy in a band," Greg Hoy deserves every bit of attention he enjoys. He's a songwriter, producer, indie label record owner, singer, multi-instrumentalist, podcast host, and overall musical and marketing mastermind with countless success stories under his belt.  Today, our humble guest is here making a pitstop to speak with u...

#11 - What is your motivation? (with Tris McCall)

July 21, 2022 20:00 - 44 minutes - 50.5 MB

Tris McCall (writer, music journalist, reporter, musician, and novelist!) is our guest today to answer the question: "What is your motivation?" One of the most important parts of music video promotion is connecting with programmers by effectively telling an artist's "signature story." But how does one develop the writing prowess to guide audiences through all the must-know details of any band's background and career? Coming in with over three decades of experience writing powerful prose is ...

#10 - What does the future of live music look like? (with Liz Tallent, The Orange Peel + Secretary of the Southeast chapter of NIVA)

April 08, 2022 18:07 - 34 minutes - 79.2 MB

Liz Tallent (The Orange Peel + secretary of the Southeast chapter of the National Independent Venue Association [NIVA]) is our guest today to answer the question: What does the future of live music look like? Nothing is more exhilarating than live music, but as we know, live music faced some hardships over the last two years. Still, there is a light at the end of the tunnel. To guide us, there is no one better than Liz Tallent. Liz is the secretary of the Southeast chapter of the National I...

#9 - As a creative, how can you possibly keep going and stay optimistic during such challenging times? (with Bruce Sudano)

February 22, 2022 05:00 - 57 minutes - 131 MB

Bruce Sudano is our guest today to answer the question: As a creative, how can you possibly keep going and stay optimistic during such challenging times? Given Bruce's lengthy record of accomplishments — working with Tommy James; rocking with Alive N Kickin' and Brooklyn Dreams; writing hit songs for Donna Summer, Michael Jackson, and Dolly Parton, to name just a few — you might expect Bruce Sudano to take his work very seriously. And that he does: when he's composing with a guitar in his h...

#8 - How do you have a hit song? (with Jim Peterik)

December 16, 2021 18:24 - 37 minutes - 85.1 MB

Jim Peterik is our guest today on HIP To The Scene to share his vast knowledge and answer the question: "How do you have a hit song?" How many of today's hits will people still be singing in ten years? Or dare I say - half a century from now? It takes an extraordinary musician to write songs that remain in the popular imagination for decades. Jim Peterik is one of those rare songwriters, and even if you might not be familiar with the name, you certainly know the tunes. The music he's compos...

#7 - How do I get my music video on BET? (with Trenton Pratt)

September 21, 2021 17:55 - 31 minutes - 29.3 MB

Trenton Pratt of BET joins Andy to answer the question: "How do I get my music video on BET?" Trenton has taken on a variety of different roles over the years, including being a journalist, photographer, director, producer, and music programmer, giving him the ability to navigate these fields from a unique perspective. His career in the music industry began during his college years, where he worked as an Urban/Pop Marketing Representative for Sony Music Entertainment. Jumping on the digital...

#6 - How do I get my music placed into TV shows, commercials, film, digital content, etc.? (with AJ Tobey)

July 27, 2021 14:00 - 37 minutes - 86.4 MB

AJ Tobey of Rough Trade Publishing joins Andy to answer the question: "How do I get my music placed into TV shows, commercials, film, digital content, etc.?" If there's one person who knows the ins and outs of the music industry, it's AJ. AJ Tobey is the badass A&R Exec at Rough Trade Publishing and Bank Robber Music, founder of Trash Casual, and even finds time to rock out with his band Ultra Major. This man has seen every side of the music industry and can answer almost every question you...

#5 - Why is consistency so important to building your career, brand, and community? (with Jerry Bryant)

June 10, 2021 17:51 - 45 minutes - 41.6 MB

Jerry Bryant of JBTV (JBTVonline.com / YouTube.com/user/jbtvonline) joins Andy to answer the question: "Why is consistency so important to building your career, brand, and community?" Jerry Bryant is the founder and host of JBTV in Chicago, America's longest-running music television show. Since 1984, he's helped introduce the world to iconic artists like Green Day, Smashing Pumpkins, Arctic Monkeys, and BTS. On JBTV, the artists he champions have a platform and live stage to potentially be ...

#4 - What does the future of rock and roll look like in 2021? (with Matt Pinfield)

May 11, 2021 19:00 - 1 hour - 184 MB

Matt Pinfield joins Andy to answer the question: "What does the future of rock and roll look like in 2021?" Matt Pinfied is one of rock radio's biggest names, from WRSU-FM in New Brunswick, NJ to WHTG-FM at the Jersey Shore, to WXRX and WRXP in New York, KFOG in San Francisco, SiriusXM, VH1. He currently has a nationally syndicated weekly radio show 'Flashback', and recently became the radio host of 'New And Approved' on KLOS. Matt is also the former  Vice President of A&R and Artist Develo...

#3 - What is OTT? And why should I care? (with Rob Schwartz)

April 22, 2021 18:00 - 28 minutes - 64.3 MB

Rob Schwartz joins Andy to answer the question: "What is OTT? And why should I care?" Rob Schwartz is the CEO of Grammy Award-Winning WHO?MAG Distribution and provides music video content to over 500 million potential new fans every week. He's also an ABC editor on shows like Jimmy Kimmel Live and The Goldbergs. Last but not least, he's a dear friend of HIP, and we're so excited to have him on the show. Contact HIP Video Promo at 732-613-1779 or [email protected], and visit HIPVideoPr...

#2 - What you need to know before shooting your next music video (with Steve Gottlieb)

April 06, 2021 16:00 - 30 minutes - 28 MB

Steve Gottlieb joins Andy to answer the question: what do independent artists need to know before shooting their next music video? Steve Gottlieb is the owner and principal of ContentVideo.net and VideoStatic.com. For over 25 years, Steve has worked with record labels like Columbia, Atlantic, and Island and watched tens of thousands of music videos. VideoStatic.com is the world's authoritative source for all things music videos. ContentVideo.net is a consulting/"matchmaking" service for rec...

#1 - How to go from zero to 10,000 fans in 2021 (with Jesse Cannon)

February 23, 2021 17:05 - 35 minutes - 33 MB

Jesse Cannon joins Andy to answer the question: how can independent musicians go from zero to 10,000 fans in 2021? Jesse Cannon is the creator of the Musformation YouTube channel (musformation.com), the author of Get More Fans: the DIY Guide to the New Music Business and Processing Creativity, the producer of The New Abnormal and Killed by Desk, and a veteran music producer, mastering engineer, and artist manager. Contact HIP Video Promo at 732-613-1779 or [email protected], and visit...

Twitter Mentions

@hipvideopromo 12 Episodes
@videostatic 1 Episode
@jbtv 1 Episode
@jessecannon 1 Episode
@thepeel 1 Episode
@whomag 1 Episode
@trismccall 1 Episode
@jimpeterik 1 Episode
@thegreghoy 1 Episode
@nivassoc 1 Episode
@mattpinfield 1 Episode
@brucesudano 1 Episode
@bigdreamsounds 1 Episode