138 - The Truth About Your Marketing

Welcome to another solo round of the Healthpreneur Podcast! Today I’m going to talk about a topic many of us health experts hate – marketing. WAIT! Don’t leave.

I know, I know; many of us think of marketing as slimy, salesy, and just not our thing. Well, guess what? Everything you put out there is marketing. Everything. Whether it’s a podcast, Instagram post, or conversation, it’s marketing. So, it is your thing. I’ll give you a second to let that sink in. 

Now, tune in to hear what marketing is, how it works, and why you need it to make the biggest impact in this world. Added bonus? With proper marketing, selling becomes almost unnecessary. Now there’s something we’d rather take off our plate, right?

1:00 – 4:00 - What is marketing and what should it do?

4:00 – 7:30 - Why it’s important to be congruent with your marketing

7:30 – 11:00 - Why good marketing makes selling almost unnecessary

11:00 – 14:30 - Pre-Suasion book example and takeaway

14:30 – 15:00 - How my marketing has worked for over a decade

15:00 – 17:00 - Why marketing is necessary and how my program can help