110 - The #1 Skill You Need to Build a Successful Health Business with Sylvia Favela

Welcome back to another episode of the Healthpreneur Podcast! Today we’re switching gears a bit and honing in on a necessary part of business that makes some of us squirm...sales. Sylvia Flavela, Pilates practitioner and business coach to Pilates entrepreneurs, breaks down the key to sales success in any business. Spoiler alert: It’s all in your head.  

 

From staying within the confines of our comfort zones, to fearing rejection, to lacking courage, the biggest reasons we don’t sell aren’t because our product sucks – it’s because, well, our mindset does. Luckily, that’s something we can fix. Sylvia drops some much-needed truth-bombs our way as she recalls experiences over the past decade and a half that have taught her the most effective sales techniques. 

 

I believe any Healthpreneur can improve the way they do and think about sales. That’s why this episode will prove useful to anyone wanting to up their game. Tune in as Sylvia and I discuss what certifications don’t teach you, how to connect with clients so they’ll be in for the long haul, and why it’s so dang hard for us entrepreneurs to stay focused (squirrel!).  

 

In this episode, Sylvia and I discuss: 

What Pilates studio and business owners need.  Getting out of our comfort zone.   Fear of rejection and the unknown.  Sales are important – whether you like it or not.   Why courage comes first.  Staying focused as an entrepreneur.  

 

3:00 – 7:00 - Sylvia’s background and her entrepreneurial journey  

7:00 – 11:30 - What certifications don’t teach you  

11:30 – 17:00 - Effective sales techniques and the importance of courage  

17:00 – 23:00 - Truly connecting with your clients and prospective clients by being you  

23:00 – 29:30 - The struggle to stay focused and how to stay on track 

29:30 – 32:00 - The Rapid Five