Healthcare Insight for Marketers artwork

SHSMD President Holly Sullivan Believes This Is Healthcare Marketing's Moment

Healthcare Insight for Marketers

English - October 08, 2020 11:00 - 33 minutes
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Previous Episode: How Marketing Leaders at Vanderbilt are Making a Dent in the Healthcare Universe
Next Episode: Rose Glenn on How to Have a Remarkable, Highly Rewarding Career in Healthcare

In the words of Holly Sullivan, senior director of strategic marketing at Spectrum Health and president of the board for the Society for Healthcare Strategy and Marketing Development, "Our organizations are looking to marketing to help get through this." In this episode focused on effective leadership and communication during a crisis, you'll learn how she's helping her 14-hospital system and 4,000+ SHSMD members rise to the occasion and guide their communities toward recovery and growth.
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In the words of Holly Sullivan, senior director of strategic marketing at Spectrum Health and president of the board for the Society for Healthcare Strategy and Marketing Development, "Our organizations are looking to marketing to help get through this." In this episode focused on effective leadership and communication during a crisis, you'll learn how she's helping her 14-hospital system and 4,000+ SHSMD members rise to the occasion and guide their communities toward recovery and growth.

Learn more about your ad choices. Visit megaphone.fm/adchoices