From Funnels to Flywheels: Digital Marketing Virtuoso Rand Fishkin on Modernizing Your Approach to Engagement and Growth
Healthcare Insight for Marketers
English - November 09, 2020 16:43 - 58 minutesMarketing Business Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
As the founder of Moz and now CEO of SparkToro, Rand Fishkin is a leading voice on SEO techniques, software tools and other must-know topics for today's marketing professional. In this episode, you'll learn how to avoid "boulder-pushing marketing" and build a flywheel that gains efficiency, lowers costs and generates higher ROI for your content strategy and digital campaigns.
From the episode:
Moz
SparkToro
Lost and Founder
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As the founder of Moz and now CEO of SparkToro, Rand Fishkin is a leading voice on SEO techniques, software tools and other must-know topics for today's marketing professional. In this episode, you'll learn how to avoid "boulder-pushing marketing" and build a flywheel that gains efficiency, lowers costs and generates higher ROI for your content strategy and digital campaigns.
From the episode:
Learn more about your ad choices. Visit megaphone.fm/adchoices