In this episode of Healthcare Americana, host Christopher Habig welcomes back Dr. Nicole Ascanio, founder of aspireMD, a thriving direct primary care (DPC) practice in Omaha, Nebraska. This episode discusses the unique challenges and rewards of running a successful medical practice while maintaining a healthy work-life balance.

Dr. Ascanio, a mother of three, shares her journey from being an employed physician in a hospital-owned practice to launching her own DPC practice in the midst of the COVID-19 pandemic. Reflecting on the difficulties of managing a full-time job and family responsibilities, she provides valuable insights into how she leveraged the flexibility of the DPC model to create a more balanced and fulfilling life.

Listeners will hear about the practical strategies Dr. Ascanio used to build her practice, including overcoming initial fears, marketing her services, and educating patients about the benefits of DPC. She also discusses the importance of support systems, highlighting how her family played a crucial role in her success. This episode is packed with inspirational advice for physicians considering a switch to DPC, emphasizing that it is possible to achieve both professional and personal fulfillment.

Tune in to learn how Dr. Ascanio transformed her career and life, and get inspired to take control of your own healthcare journey. Whether you're a medical professional, a patient, or someone interested in the evolving landscape of healthcare, this episode offers a wealth of knowledge and motivation.

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