Suzanne Peterson, associate professor at Thunderbird School of Global Management, says many talented professionals get held back from leadership roles because of relatively intangible reasons. She argues aspiring managers can intentionally alter their everyday interactions in small ways to have a large influence on their professional reputation. She explains how to adopt markers of different leadership styles to be seen as both influential and likable. Peterson is a coauthor of the HBR article “How to Develop Your Leadership Style: Concrete Advice for a Squishy Challenge.”