552: How Focusing on Content Leads the Media Astray

HBR IdeaCast

English - November 23, 2016 17:27 - 32 minutes - 46.3 MB - ★★★★ - 1.6K ratings
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Previous Episode: 551: Why the White Working Class Voted for Trump

Next Episode: 553: Handling Stress in the Moment

Bharat Anand, author of The Content Trap and professor at Harvard Business School, talks about the strategic challenges facing digital businesses, and explains how he and his colleagues wrestled with them when designing HBX, the school's online learning platform.