Hashtag: No Filter
180 episodes - English - Latest episode: over 4 years ago - ★★★★★ - 74 ratingsQuick tips and massive wins for entrepreneurs and wannabe influencers (AHEM… you) to gain help and advice on marketing your business on Instagram. While we do explore other topics that help you scale and market your business (i.e. web design, social media marketing, email marketing, automation), the main focus of this podcast is how to build your audience and market your business on Instagram while still living your life as a busy human being! Previously known as the Passion In Business Podcast.
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Episodes
Top 9 Episodes of 2019
January 03, 2020 23:17 - 29 minutes - 23.3 MB2019 was definitely an interesting! Here are the MOST downloaded and listened to episodes of the entire year. I will share with you what the episode was about (in case you missed it and would like to go back and listen) but also what additions I would change to the episode since the Instagram platform is constantly changing and evolving -- let's be honest, the strategies should too! Hope you enjoy this episode. 💜
Checklist: 7 Easy Steps to Publishing a Powerful Post on Instagram [Ep. #164]
November 19, 2019 00:20 - 29 minutes - 23.4 MBWhen you're publishing a post on Instagram, it's important to follow a few key steps that will help your post get more reach and engagement! Following a simple checklist can make a different in your Instagram marketing efforts and can even save you time! In this episode, we'll break down the seven steps to publishing a powerful Instagram post and how you can easily follow these steps every single day to help grow your account.
Website Hosting and My Notes After Years of Web Design [HNF Ep. #163]
November 14, 2019 09:00 - 24 minutes - 19.5 MBYour business website is everything, even as an influencer you need a website because that is your HQ! Building an effective website can be a bit of a chore, but you have to start from the beginning... that would be your site hosting. In this episode of the podcast, learn about a few of the different options you have when it comes to hosting your website and which I would recommend after using a few of them myself first-hand.
How to Write the Perfect Instagram Caption [HNF Ep. #162]
November 11, 2019 15:20 - 23 minutes - 19.2 MBWhy are captions important? Your image (or video) that you publish on Instagram catches your followers attention, the caption is what helps them take the next step. In this episode of the podcast, learn exactly what to include in the caption and how you can effectively move your audience to action through what you write below your image. You'll also learn how long your caption should be, what kind of hashtags you should use directly in a caption, and how to properly tag or @ mention someo...
Instagram Post Idea: Tell Your Followers Your Why [Ep. #161]
October 18, 2019 23:42 - 22 minutes - 17.7 MBYou started your business for a reason, what was it? What is your why behind pushing through those hard days and struggles that come with building a business. Tell your Instagram audience and customers your WHY behind building the brand and business that you have! This helps them relate to you more and understand where you're coming from. In this episode of the podcast, I share with you my why for starting my business as well as the evolution that I went through to get to Instagram Marke...
Instagram Business Insights and What They Mean for You [Ep. #160]
October 18, 2019 18:51 - 37 minutes - 30.1 MBIs your Instagram account a business profile? If it is, then you have access to what's called Instagram Insights (basically analytics built into your IG account!). Most business owners have this available to them, but have no clue how to use them -- or, simply, don't utilize them ENOUGH. In this episode of the podcast, I'll walk you through the insights on your account, what the terminology means, and how you can apply it to your business! Insights can help you create better and more eff...
3 Reasons Why People Are Really on Instagram [Ep. #159]
October 14, 2019 23:49 - 15 minutes - 12.8 MBThere are three main reasons why people use Instagram and knowing these will help you, as a business, know what type of content you should be publishing. You'll also be able to know what content you're creating is likely a waste of your time! In this episode, learn what the biggest reasons why people are on Instagram are and how you can utilize that for your own business.
Beginners Guide to Publishing Videos on Instagram [Ep. #158]
September 04, 2019 00:50 - 28 minutes - 23.2 MBVideos are becoming more and more popular -- AND they're helping businesses increase engagement, exposure, traffic, and even sales, when used correctly on Instagram. But how do you get started with using videos this social media platform? In this episode, we'll cover the best way to record your videos for Instagram, how to publish a video, and quick tips that will help your videos stand out.
11 Solid Reasons You Should Consider Using Instagram for Business (Instagram for Dummies) [Ep. #157]
August 28, 2019 23:24 - 32 minutes - 26.5 MBNot sure if Instagram is right for you and your business? Or maybe you just don't see the attraction in spending a bunch of time on this platform, particularly when you are unsure about whether you will see a return on your business. In this episode of the podcast, we'll cover 11 different reason why you may want to consider investing your time in Instagram for your business.
Practical Direct Messages to Send on Instagram [Ep. #156]
June 27, 2019 01:28 - 24 minutes - 20 MBDirect messaging on Instagram is probably one of the most underutilized features that this platform has to offer for businesses. By reaching out to your ideal target audience, other influencers, or potential businesses to work with, you can start conversations that can help build up your brand and bring you more exposure. But the question is, what are you supposed to say to them? In this episode of the podcast, learn when you should be using this feature as a business and what the right d...
6 Steps to Creating a Strong Instagram Marketing Strategy [Ep. #155]
May 20, 2019 09:00 - 28 minutes - 23.2 MBInstagram is where it's at, both for consumers and for businesses! To take advantage of this amazing platform and opportunity to get in front of your potential customers, you'll need to sit down and create a solid Instagram marketing strategy. In this episode, you'll learn the six steps that it takes to build your own marketing strategy for this channel from start to finish. Make this year the year that you take Instagram seriously and make it a big part in your business success!
How to Effectively Grow Your Email List with Instagram [Ep. #154]
March 15, 2019 09:00 - 11 minutes - 9.36 MBBuilding an email list is one of the best ways to build your business and get more sales. But the question is, how do you get those email subscribers? You can use many different marketing techniques to get people on your list by promoting your business and lead magnets on your website, social media, and on podcasts. In this episode of the show, I want to show you exactly how you can grow your email list with Instagram and how many opt ins you can expect to get with 1,000 followers. This ...
How to Set Realistic Instagram Follower Growth Goals for Your Account [Ep. #153]
January 23, 2019 09:00 - 15 minutes - 13 MBEveryone wants more followers on Instagram, even businesses and brands. But the question is: what is a realistic Instagram follower growth goal to have and what is truly achievable? How much time and effort do you need to put into your account to reach your goals? In this episode, learn exactly how much time you need to spend to reach your 1k or 10k follower goals on Instagram and what is the best goal for you to have for your business.
5 Goals You Should Have for Your Instagram Account [Ep. #152]
January 21, 2019 09:00 - 21 minutes - 17.8 MBWhat should the main goal of your business account on Instagram be? Should you be focused on growing your followers or getting more likes and comments? There are five main goals that you could have for your account on Instagram, but understanding which one is best for your specific business will make a huge different on not only the results you get but the impact you make on your following. In this episode, learn all about what these five main goals are for Instagram and how to figure out...
What Is a Good Long Term Instagram Strategy? [Ep. #151]
January 18, 2019 09:00 - 9 minutes - 7.45 MBWhat is a good long term strategy when it comes to marketing a business on Instagram? This question was submitted by a listener of the podcast. Learn what kind of strategies you should be focusing on for your Instagram account and what will make a major different for your business on this platform this year.
Make This Year Count for Your Business [Ep. #150]
January 15, 2019 09:00 - 27 minutes - 22 MBSetting goals and knowing where you want to be is SO important to the success of your business. I outline what milestones and achievements I was able to hit last year and share some 2019 goals that I have for both my business and personal life in this episode of the podcast. Make this year count so that when you look back on it you can think of it as a year that really made a difference in your life and who you are as a person!
New Years Is My Favorite Holiday! [Ep. #149]
January 14, 2019 09:00 - 22 minutes - 18.2 MBNew years is probably my favorite holiday! While setting goals and working towards bettering yourself is something I believe we should work on all year round, I just love the energy that everyone seems to have around this time. Use this energy for yourself so that you can build your business and really make this year count for you. I definitely plan to!
How Parenting Is Just like Running a Business [Ep. #148]
November 14, 2018 09:00 - 41 minutes - 23.5 MBRunning a business can take so much work and patience! This is just one of many reasons why it is scary similar to being a parent and having a family to manage and take care of. In this episode we'll talk about why being a business owner and a parent are very similar and why this is important to notice and nurture in your life.
The Truth About Cyber Security and My Personal Story [Ep. #147]
November 12, 2018 09:00 - 36 minutes - 20.8 MBCyber security is a well-known problem that many businesses owners and people have to deal with. What's lesser known is that hacking and cyber security is becoming more and more of a problem -- likely more than small business owners are actually aware of! Learn how the current statistics and facts about cyber security and what you can do to make your Instagram account more secure in this episode of the podcast.
Are Followers on Instagram Really Important? [Ep. #146]
November 07, 2018 09:00 - 14 minutes - 8.49 MBIf you're a business or a brand and are trying to get more exposure and sales by using Instagram marketing then you've likely run across the common advice that you "need more followers". Having a high number of followers on Instagram can help you build up your brand awareness, but is having a lot of them absolutely essential to your business success? In this episode, we'll cover whether or not followers on Instagram are truly important and also go over a few strategies that you can impleme...
How to Repurpose Content for Instagram from Other Platforms [Ep. #145]
November 05, 2018 09:00 - 17 minutes - 14.5 MBFiguring out what to publish on Instagram can sometimes be difficult! Staying consistent and making sure you publish every single day is a whole other challenge! In this episode of the show, you'll learn one strategy that will not only help you come up with ideas on what you can publish on Instagram -- but it'll also help save you time and connect with your followers! Learn how to repurpose content for Instagram by using posts you've published on other platforms.
Why the Link in Your Instagram Bio Is so Damn Important [Ep. #144]
October 31, 2018 09:00 - 15 minutes - 12.3 MBThe link in your Instagram bio is one of the most important elements of your Instagram account. Why is it so important? It's the best way to keep the ball rolling with your followers and start turning them into potential clients and customers! But what link are you supposed to use for your Instagram bio? Listen to this episode of the podcast and find out why an Instagram bio link is so important and what link you should be using for your business.
The #1 Thing That Your Instagram Bio Is Missing [Ep. #143]
October 29, 2018 09:00 - 17 minutes - 14.5 MBYour Instagram bio is prime real estate to not only tell your potential new followers who you are, but to also draw them in and get them to want to stay a while. Figuring out what to write in your bio can be difficult sometimes, especially since there is a limited number of characters. There always seems to be one key element missing from Instagram bio's that business owners are constantly overlooking. Find out what that one thing is within this episode and how you can add it to your bio ...
How to Sell Products on Instagram That Are Only Available Locally [Ep. #142]
October 26, 2018 09:00 - 20 minutes - 16.5 MBSelling your products on Instagram can be difficult, especially when you don't know where to start. It's even harder to figure out how to sell your product if it is only available locally! A listener of the Passion In Business Podcast recently asked how they can modify their Instagram strategy if they were selling an expensive-to-ship and only-available-locally product. Listen to this episode of the podcast to find out the three different ways that you can optimize your Instagram account ...
How to Batch Content and Work to Be 10x More Productive [Ep. #141]
October 24, 2018 09:00 - 32 minutes - 26 MBThere are so many tasks and projects that we all want to get done in a single day, but somehow a lot of them end up being carried over to tomorrow's to-do list! If you've found yourself experiencing this unpleasant feeling, then you likely want to do something about it! In today's episode of the podcast, I want to talk about how I use batching and theme days to be 10x more productive and get so much more done. Learn how you can batch content and work to be more effective with your time an...
Why Instagram Alone Is Not a Full Business [Ep. #140]
October 22, 2018 09:00 - 17 minutes - 14.1 MBUnless you are an IG Influencer, then using Instagram alone is not a business! There are many other platforms and tools that you should be using to both market and build your business. In this episode we will cover why Instagram alone is not a business and how you can use it to help build your business.
How to Use Instagram Bookmarks and Collections the Smart Way [Ep. #139]
September 26, 2018 09:00 - 20 minutes - 16.3 MBInstagram is one of those platforms that is constantly evolving and changing as the Facebook / IG teams come up with new strategic (and fun) features they can add. While some of these features may seem like they're mainly created just for the average consumer, you can still get creative and use them to your benefit as a business owner and marketer. A perfect example of this would be Instagram bookmarks and collections. This feature was originally created for you to be able to save your fa...
How to Use the New Follow Hashtags Feature on Instagram [Ep. #138]
September 24, 2018 09:00 - 15 minutes - 13 MBNew! You can now follow hashtags on Instagram! But the question is: how does it work and how do you use it as a business? Hashtags are the number way to gain organic exposure on Instagram so finding and using the right ones can make a major difference on how well your content does on this platform. In this episode, learn how the new follow hashtags feature works and what strategies you can use as a business to get more followers and use the right hashtags for your posts.
Why Can I Only Follow 7500 People on Instagram? [Ep. #137]
September 14, 2018 09:00 - 11 minutes - 9.09 MBA listener of the podcast asks "why can I only follow 7500 people on Instagram?". Thank you to @beleafmedia for submitting this question to the show. In this episode I am going to cover not only why there is a limit on Instagram for how many people you can follow, but also what you should do about it as a business. If you'd like to submit a question to be featured on the podcast, you can do that here.
The Truth on Why You Need to Have Relevant Hashtags More Than Ever [Ep. #136]
September 12, 2018 09:00 - 11 minutes - 9.63 MBHashtags are incredibly important when it comes to getting organic exposure on Instagram, but how relevant do they really need to be? Many people use the copy and paste method on all of there content where they copy the same hashtags over and over again on all their posts. This method can save time and sometimes even be helpful -- but it can also be hurting you in some ways if you aren't careful. Listen to this episode and learn why you need to make sure you are using relevant hashtags mo...
7 Fundamental Instagram Hashtags You Need to Use [Ep. #135]
September 10, 2018 09:00 - 32 minutes - 26.3 MBYou may already know that it's Instagram 101 to use hashtags to get exposure and engagement on your posts -- but the question is: which Instagram hashtags should you be using? In this episode you'll learn about the seven different types of posts you could be researching for your posts. Get examples of great hashtags and a cool researching trick that'll make hashtag searching much easier!
Are Hashtags Better in the Caption or First Comment of an Instagram Post? [Ep. #134]
September 07, 2018 09:00 - 12 minutes - 10 MBThis episode of the Passion In Business Podcast is a Q&A based on a question submitted by Marcine (@artworksbymarcine) who is a listener of the show! Marcine asks whether it's better to post hashtags directly in the caption of a post that she's publishing, or if they should go in the first comment. Listen to this episode of the podcast to find out how you should be publishing your hashtags on your Instagram post.
New! Add Hashtags in Bio Descriptions [Ep. #133]
September 05, 2018 09:00 - 17 minutes - 14.3 MBInstagram has a new update added to it's platform where you can now add hashtags in bio descriptions. This was not available before and now that it is there are so many different ways that you could take advantage of it as a business owner! In this episode we'll cover all the different tactics and strategies you could implement with this new feature and also when you shouldn't be using it.
How to Tell If You Should Use an Instagram Hashtag [Ep. #132]
September 03, 2018 09:00 - 25 minutes - 20.4 MBAs business owners, we all know that we should be using Instagram hashtags on all of our posts so that we can gain maximum exposure for our content. But the question is, how do you know if you're using the right hashtags for your brand? In this episode we will cover a quick checklist of items that you can go through to make sure you're using ideal hashtags for your business and are attracting your target audience to your account.
Should I Use Instagram Filters on My Posts? [Ep. #131]
July 20, 2018 09:00 - 13 minutes - 11.4 MBInstagram makes it incredibly easy to both edit and add filters to your photos directly on the app before publishing them. Instagram filters are convenient because they make it so that you don't have to use a third party app or have to edit your photos on a laptop or computer. Being an artist who is concerned about taking away from her original work, one audience member (@artworksbymarcine) wanted to know if using filters on her photos is taking away from her work or making it better. Lis...
Interesting Instagram Hashtag Updates and What to Do About It [Ep. #130]
July 18, 2018 17:12 - 24 minutes - 19.8 MBThere are so many new Instagram hashtag updates that have been rolled out in 2018... it's hard to keep track of them all! While some of these updates are confusing or have odd rumors floating around them, you don't have to fear these updates one bit as they can actually be of great benefit to you as a business owner. In this episode, I'll cover all the different updates that Instagram has introduced to it's platform, why they're important, and how you can simply adjust some of your marketi...
Should I Block People on Instagram If They Aren't My Target Audience? [Ep. #129]
June 15, 2018 09:00 - 15 minutes - 12.8 MBOne of the many great features on Instagram is the ability to block people who you don't want to see your account or content. But the question is, should you use this feature to block people on Instagram who are not a part of your target audience? I want to talk about some basic guidelines you can follow when it comes to who (and when) to block on Instagram and what happens when you do block them. In this episode of the podcast, I will also cover what it looks like to someone if you've bl...
Should You Switch to an Instagram Business Account? [Ep. #128]
June 13, 2018 09:00 - 24 minutes - 20.1 MBShould you switch your Instagram account over to a business account or keep it as a personal one? There are many different pros and cons to both a personal account and a business one, but in this episode I want to talk about the overall benefits of a business account and whether or not you should switch to it on Instagram. Many marketers have a fear of making the change because of Facebook's infamous history of lowering the organic reach of it's business profiles -- and because Facebook is...
What to Think About the New Instagram Updates as a Business [Ep. #127]
June 11, 2018 09:00 - 34 minutes - 27.8 MBNot sure what to do about the new Instagram updates that have recently rolled out this year? There are so many already -- and supposedly more to come! In this episode of the podcast, I cover these latest Instagram updates with Alessandra Colaci as we talk about what to expect from this platform and how you can adjust to them as a business.
Latest Instagram Updates (And How to Use Them as a Business) [Ep. #126]
May 28, 2018 09:00 - 18 minutes - 10.4 MBInstagram (like it's big brother Facebook!) is constantly evolving and new updates are coming out often. Keeping up with all these platforms can feel like a lot of work sometimes! Which is why you can count on the Passion in Business Podcast to keep you informed and up to date on any new features and updates that Instagram releases for it's platform. Learn about the rights manager feature, how to follow hashtags, and everything else that Instagram has recently released -- as well as how t...
13 Misconceptions About Using Instagram for Business [Ep. #125]
May 04, 2018 09:00 - 22 minutes - 18 MBBefore thinking about using Instagram for your business, you should always consider whether or not it is the right platform to both reach your audience and build a relationship with potential customers. If you've thought about using Instagram or looked up potential strategies you can use to grow the following of your account, you may have run into a few misconceptions about using Instagram for business and felt discouraged. This episode of the podcast will cover thirteen different misconce...
Why You Have the Wrong People Following You on Instagram and How to Fix It [Ep. #124]
May 02, 2018 09:00 - 12 minutes - 10.5 MBThere are a lot of business owners running into the same problem when it comes to growing their following on Instagram -- and that's having the wrong people following them. If you have other businesses following you, or people who obviously are not a part of your target audience then there are a few things you can do to make that shift to getting the right type of people to follow you. I'll lay out what you may be doing wrong and how to fix it in this episode of the Passion In Business Pod...
How to Set up a New Account on Instagram (Checklist) [Ep. #123]
April 30, 2018 09:00 - 25 minutes - 20.7 MBStarting a new account on Instagram can be daunting! How are you supposed to set everything up properly so that you can attract your target audience? There are many different elements and key steps to take so that you can fully optimize your account right off the bat. Luckily for you, it's pretty easy! Especially when you have a checklist. In this episode of the podcast, we'll cover what you'll need to start a new Instagram account and walk you through five steps to set up your account ...
New Instagram Automatic Publishing Update [Ep. #122]
February 21, 2018 09:00 - 12 minutes - 10.6 MBFor a long time now, business owners and influencers of Instagram have been begging the creators to allow publishing their posts automatically on their accounts. Finally, the Instagram automatic publishing update is here! You can now schedule your posts and have them automatically publish for you -- versus the previous option where you would have to schedule the post and then manually publish them at that day and time. While this is a great feature for Instagram (one to make a LOT of busi...
When Is It Ok to Repost past Content on Instagram? [Ep. #121]
February 19, 2018 09:00 - 13 minutes - 11.4 MBRunning out of ideas for what to post on Instagram? You may be tempted to repost some of your past content that you published on your account -- but is that ok to do as a business? In this episode I'll answer this question, talk about the basic rules to follow when it comes to reposting your own old content, and also how to repost past posts properly (since Instagram doesn't have an easy "share" or "retweet" button like other platforms!).
Why You Should NEVER Buy Fake Followers on Instagram [Ep. #120]
February 12, 2018 09:00 - 18 minutes - 15.1 MBIt can be tempting to cut a few corners sometimes when it comes to growing an audience on any platform. It can be hard to organically grow a following and (not to mention) a ton of work and time! This is why some people try to get ahead by opting to buy fake followers on Instagram. In this episode I'm going to explain exactly why buying a following can seem appealing, but why I will never recommend doing it as a business owner!
How Instagram Hashtags Work [Ep. #119]
February 07, 2018 09:00 - 18 minutes - 14.5 MBWhen you publish new posts on your Instagram account you then proceed to add hashtags either to the caption or comment in hopes that someone somewhere in the world will see it and be inspired to check out your account and follow you. But the real question is: how do hashtags actually work? When you add them to your post, how exactly do they help you gain more exposure and (hopefully) get your target audience to your account? This episode of the Passion In Business Podcast will lay out, st...
How to Make Money with a Small or New Instagram Account [Ep. #118]
February 05, 2018 09:00 - 20 minutes - 16.6 MBYou may find yourself wanting to monetize your Instagram account and find out how you can make money on this platform -- but have no idea where to start. It can be hard to even begin this process because you may have read blog post after blog post saying that you absolutely must have a large following in order to make a cent on Instagram. I've been there! So in this episode I want to talk about why it is hard to make money on Instagram with a small following but tell you how you can still...
How to Have Time for Instagram Marketing in an Already Busy Schedule [Ep. #117]
January 29, 2018 09:00 - 20 minutes - 16.4 MBAs business owners, we aren't clocking in and out like we would at a full or part time job... because we aren't working full or part time positions. Being an entrepreneur is an "ALL TIME" title and demands a lot of time and energy from the other areas of our lives (for example: family, religion, personal care, etc). And somehow we still love what we do! With such busy schedules, it can be incredibly difficult to find time to add in tasks like Instagram marketing and building a following o...
9 Most Common Questions About Growing a Following on Instagram [Ep. #116]
January 17, 2018 09:00 - 22 minutes - 18.1 MBOne of the most common questions I get about building a business on Instagram is "how do I grow a decent sized following?". This question is often followed by a lot of other questions like how to get your potential customers to follow you or how to grow that following quickly for your business and for social proof. In this episode, we are going to cover nine of the most common questions that are asked about how to grow Instagram followings and the answers to all of them.