Females & Diversity in the Drone Industry & Aerial Photography Tips with Elena Buenrostro of Women Who Drone

Harnessing Aerial - Drone Podcast

English - July 01, 2020 10:00 - 28 minutes - 28.2 MB
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Previous Episode: Drone Services For Governments, Aerial Infrastructure Assessment, UAS Policy ANSI Standards Roadmap, Remote ID, IPP and More with Joe Valasquez of Dronescape

Next Episode: Aerial Mapping, Creating Surveying Partnerships, Drone LiDAR & More With Ryan McCutchen of Drone View Photography

Questions-

(1:10) Can you share some more about your background and Women Who Drone?

(5:25) What are some branding tips you have from your success establishing a great brand in Women Who Drone?

(7:40) Was your main social media Instagram, or did you try to launch on multiple social platforms?

(9:30) Do you recommend user generated content even for small drone service providers or what content creation tips would you offer those types of companies?

(11:37) What other software/tools would you recommend for marketing

(14:00) Do you have any recommendations for DSPs out there to develop new business and find clients?

(16:55) What can both men and women do to support Women Who Drone?

(20:00) What women would you spotlight who are doing amazing things in the drone industry

(23:38) What are some biggest lessons learned from the challenges you’ve faced through your years in the industry?

(26:00) Final 3 Rapid Fire:

-Coolest place the drone industry has taken you?

-Favorite drone to fly?

-Favorite project you have worked on?

What You Will Learn-

(3:30) What is Women Who Drone and how are they helping females in the drone industry

(6:00) What goes into creating a successful brand and why designing your colors, tone, look, feel of your brand is crucial before you actually start marketing

(8:05) What is User Generated Content and how it can facilitate your content creation strategy

(9:50) Why the type of brand/company you are should be the guiding factor in your content creation workflow and how to make that determination

(10:35-13:30) Elena’s recommended software/tools to use in your business (scheduling, social, design, editing, etc)

(14:50) Ways Women Who Drone inspires, educates, and empower women in the drone industry

(16:06) Why a portfolio is critical to find opportunities for drone service providers

(17:15) How men and women can get involved in supporting gender diversity in the drone industry

(20:15) Some examples of women doing amazing things in the drone industry and for Women Who Drone

(24:00) Elena’s lessons learned from her time in the drone industry around funding, marketing, partnerships and more.

Links Mentioned-

-Women Who Drone Youtube Channel

-WomenWhoDrone.co

-Facebook/Instagram/Tik Tok @WhoWhoDrone