Nick Gauchat

Welcome back to Happy Hour 2021! In this episode, we take a sip and chat with Nick Gauchat, Chief Product Officer at Suzy. Gauchat has been the digital backbone for many of our experiential marketing efforts for the past decade and has some incredible insight on the role technology has from recruiting brand representatives to efficient entry and data collection of attendees. "Connection" is the keyword from digital to live events and the main focus all marketers must embrace in virtual or onsite environments. We end our discussion on the personal protocol from the entry process into an event to closing a negotiation, what's the new handshake, and are face masks here to stay.

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https://www.laphroaig.com/en/
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https://www.linkedin.com/in/nickgauchat/

https://suzy.com/careers
https://mry.com/
https://twitter.com/repnation?lang=en
https://collegefest.com/

Further reading on this episode's topics:
Virtual Reality in 2021
https://uploadvr.com/editorial-oculus-quest-2-devs/
https://economictimes.indiatimes.com/magazines/panache/smarter-wi-fi-virtual-everything-the-tech-that-will-invade-our-lives-in-2021/articleshow/80153003.cms

Broadway Reopening 2021
https://deadline.com/2020/12/broadway-2021-coronavirus-shutdown-reopening-plans-1234660092/
https://www.nytix.com/news/new-reopening-date

Vaccination Cards and Rapid Testing
https://www.healthline.com/health-news/youll-get-a-vaccination-card-with-your-covid-19-vaccine-why-its-important#How-does-this-new-card-affect-you?
https://www.cdc.gov/coronavirus/2019-ncov/vaccines/expect.html
https://www.cnet.com/health/covid-19-vaccine-card-is-not-an-immunity-passport-heres-the-difference/
https://www.abbott.com/corpnewsroom/diagnostics-testing/new-at-home-covid-test.html

Handshakes and Face Masks post vaccinations
https://time.com/5842469/coronavirus-handshake-social-touch/
https://www.nytimes.com/2020/06/10/smarter-living/coronavirus-greetings-handshakes-hugs.html
https://abcnews.go.com/Health/wear-mask-covid-19-vaccine/story?id=74858114
https://deadline.com/2020/11/dr-fauci-masks-and-social-distancing-will-still-be-necessary-even-after-vaccine-1234616016/