Hairbrained Conversations artwork

Hairbrained Conversations

390 episodes - English - Latest episode: 5 days ago - ★★★★★ - 174 ratings

A weekly podcast that takes a deep dive into the minds of some of the most talented artists, educators, influencers, and leaders in the professional salon industry. Hosted by Gerard Scarpaci, Crafthairdresser and Co founder of Hairbrained

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Episodes

Episode 319: Allison Daza, Owner of Hanging Garden Studio and Host of “Stories From The Field” from Davines

April 14, 2024 12:47 - 41 minutes - 56.5 MB

    Meet Allison Daza (@allisondazahair), a salon owner and @davinesnorthamerica educator who is committed to sustainable beauty and regenerative agriculture. Allison shares how she puts her beliefs into practice at her studio and how she embarked on a journey of documenting sustainable beauty in partnership with Davines in a short-film series called “Stories From the Field.”  

Episode 319: Allison Dazza, Owner Hanging Garden Studio, Host Stories From The Field from Davines

April 14, 2024 09:00 - 41 minutes - 56.5 MB

Meet Allison Dazza, a salon owner and davines educator who is commited to sustainable beuty and regenerative agriculture. Allison shares how she puts her beliefs in to practice at her studio and how she is embarking on tell the story behind sustainable beauty to the world in partnership with davines in a film series called Stories From the Field.

Episode #318 Gordon Nelson, VP Brand Partnerships, Hairbrained

February 18, 2024 10:23 - 40 minutes - 55 MB

Hairbrained is thrilled to welcome beauty industry veteran Gordon Nelson (@gordonwnelson) to the team as our new VP of Brand Partnerships. In this episode, we introduce Gordon to the Hb community by talking about his long history with the industry, which began with his father, who himself was a very well-known hairdresser. Gordon shares his personal history in the beauty world, which includes helping brands like Arrojo and Intelligent Nutrients grow and thrive. And he shares how excited he i...

Episode #317: Evan Joseph, Salon Owner and Independent Curl Educator

February 04, 2024 10:00 - 49 minutes - 68.3 MB

 Evan Joseph (@evanjosephcurls) relishes being an independent educator. But it shouldn’t come as much of a surprise, considering he has been fiercely independent his whole life. In this episode, he explains how growing up gay in a small Midwestern town influenced him and his desire to help people whom mainstream hairdressing had tended to overlook: those who wanted to embrace their naturally curly hair. He reflects on how the industry has evolved, how his education is different, and what he ...

Episode #316: Jorge Blanco, @davinesofficial Global Narrative Storytelling and North America Culture & Creative Director

January 20, 2024 16:36 - 49 minutes - 67.5 MB

When Jorge Blanco met @davinesofficial's Davide Bollati some 20 years ago, little did he know how much it would change the trajectory of his life. At the time, Jorge was flexing his editorial and entrepreneurial muscles as co-founder of a lifestyle magazine. But a meeting of the minds found Jorge quickly accepting a six-month contract to work at Davines. In this episode, Jorge shares the story of his evolving role at Davines and how his storytelling abilities have transcended all aspects of ...

Episode #315: Nick Stenson, @ultabeauty SVP of Store + Services Operations

January 07, 2024 10:00 - 43 minutes - 59.5 MB

Nick Stenson (@nickstenson) has had his hand in nearly every facet of the beauty business. His achievements include being a makeup artist and nail tech, not to mention an award winning hairdresser, brand ambassador, salon owner and founder of his own brand, @nickstensonbeauty. This cumulative experience gives him a unique and valuable perspective when it comes to his current role as the Senior Vice President of Store and Services Operations at @ultabeauty. In this episode, he shares how he c...

Episode #314: Patricia Nikole, @paintedhair, @schwarzkopfusa Artistic Ambassador

December 24, 2023 09:49 - 45 minutes - 62.9 MB

What began with a childhood love for painting has blossomed into a two-decade career that has taken Patricia Nikole around the world, helped her brand @paintedhair amass more than 1 million followers on Instagram and nearly 500K on TikTok, and made her one of the industry’s most sought-out educators. Recently named Schwarzkopf Professional’s Artistic Ambassador, Patricia shares what makes her high-contrast painting style so unique, why her partnership with her husband is essential to her suc...

Episode #313: Diana Osborne, @holistichairexpert and @innersensepro Educator

December 03, 2023 10:46 - 46 minutes - 64.1 MB

Diana Osborne’s near miss with leaving the hair industry is a rather common one: Health issues triggered by certain salon products. Rather than leave the industry however, in 2019 Diana opened her own natural-products salon in Toronto. And when shutdowns paralyzed the world, Diana pivoted to an e-commerce focus and now has an online storefront that retails natural products like Innersense Organic Beauty. Tune in to learn how Diana overcame health challenges to not only thrive as an independe...

Episode #312: Carly Zanoni, @the.blonde.chronicles, Schwarzkopf Professional Ambassador

November 19, 2023 10:05 - 47 minutes - 64.9 MB

After a short stint in college, Carly Zanoni decided to take a chance on hair, and the rest is history. In this episode, Carly shares her beginnings as a young, insecure stylist to her reinvention as @the.blonde.chronicles, a brand that now includes a salon, education and a collaboration with Schwarzkopf Professional. She touches upon the challenges she faced and how she leveraged them as teachable moments, as well as her content creation strategy. Spoiler alert! Carly is a devout believer i...

Episode #311: Kristin Firrell, VP of Salon Development and John Paul Mitchell Systems

November 05, 2023 09:19 - 44 minutes - 61.5 MB

The idea that the opportunities are endless in the beauty industry needs no further proof than Kristin Firrell (@kfirrell). Now the VP of Salon Development at @paulmitchellpro, Kristin got her start as a salon stylist, and it was a transformative course at Sassoon in London that informed and drove her passion for education, which continues to this day. This focus on continuous learning, adaptability and understanding the "whys" behind our actions is the backbone of the new Paul Mitchell Pro ...

Episode #310: Melissa Parizot and Olivia Casanova, Co-Owners of IGK Salon in NYC

October 29, 2023 09:11 - 48 minutes - 66.7 MB

    One year ago, Melissa Parizot (@melissawillcutyou) and Olivia Casanova (@livcasanovahair) became co-owners in the much-lauded IGK Salon in the tony SOHO neighborhood in New York City. In this episode, they reveal their backgrounds, career journeys and how they came to their current positions. Additionally, they share their strategies on salon training, social media and retail sales, with a particular focus on the importance of home care for maintaining hair color and health. Tune in...

Episode #309: Roger Molina, Master Stylist at Lunatic Fringe and Sam Villa ArTeam Member

October 15, 2023 09:00 - 39 minutes - 54.9 MB

Some of the world's best ideas have been born from dreams: Einstein's Theory of Relativity, the sewing machine, The Beatles' song "Yesterday"—and now we can add Roger Molina's captivating stop-motion haircutting videos to the list. In this episode, we talk with @rogermolinahair, Master Stylist at Lunatic Fringe salon in Park City, Utah, and Sam Villa ArTeam member, about how a dream inspired him to transform his Instagram content creation, which led to a four-fold increase in his following n...

Episode #308: Todd Faulk, Aveda Arts And Sciences Institute Senior Educator

October 10, 2023 09:00 - 47 minutes - 65.3 MB

  To honor World Mental Health Day, we are joined by Todd Faulk (@spiritualgangster75), educator at Aveda Arts + Sciences Institute in Dallas, to discuss the importance of understanding and recognizing the mental health challenges prevalent in our industry. From discussing how ADHD presents differently in men and women to the power of listening and practicing empathy, Todd emphasizes the importance of creating a supportive environment where individuals feel heard and understood. Tune in fo...

Episode #307: Alfredo Lewis, @k18hair Global Ambassador

October 01, 2023 09:00 - 57 minutes - 79.1 MB

  It may be hard to remember, but there was a time when social media was in its infancy. But @alfredo_lewis, Global Ambassador for K18, remembers—and it's because he was among its first early adopters. We talk with Alfredo about what first led him to understand social media's full potential, how social media has evolved from embracing influencers to content creators (and the perceived differences between the two), and how engagement on social media has changed—for better and for worse. Wha...

Episode #306: Tatum Neill, Founder of @elevatehair

September 17, 2023 09:08 - 45 minutes - 62.6 MB

  Tatum Neill's roots in the professional beauty industry run deep. His father, Edwin Smokey Neill, played a pivotal role in helping iconic hairdressers like Horst Rechelbacher, Paul Mitchell, and Irvine Rusk grow and distribute their respective brands during the 1970s and '80s. Today, Tatum and his family run 18 cosmetology schools, own and manage a distributorship, and have launched events such as Serious Business. And Tatum is leading the charge in the digital arena with his own brainc...

Episode #305: Christopher Aaron, @cristopheraaronstudio, L'ANZA International Advanced Artist

September 10, 2023 09:00 - 46 minutes - 64.5 MB

Some people go through their whole lives not knowing what they want to do, and then there are people like Christopher Aaron (@christopheraaronstudio), who always knew he wanted to be a hairdresser. Luckily for him (and us), his high school offered a program that allowed him to attend beauty school. It wasn't always easy, but luckily his mentors helped him through. His first job at Supercuts allowed him to hone his craft and master all hair types and textures. Fast forward to today, and Chris...

#304: Adam Federico, VP of Creative Development, @randco

September 03, 2023 09:01 - 44 minutes - 61.4 MB

We are honored to count Adam Federico as one of the first Hairbrained Community members, as well as a longtime friend and fellow #crafthairdresser. In this episode, we trace Adam's and his family's deep roots in professional beauty education, going all the way back to his grandfather. And for Adam, what started with playing with student kits in his garage developed into fulfilling a passion for hairdressing, not to mention becoming a salon owner and world-class educator. We talk about what i...

Episode #303: Ricardo Dinis, Aveda Global Artistic Director, Haircutting and Trichologist

August 27, 2023 09:36 - 37 minutes - 51.4 MB

We’ve long heard that scalp health equals hair health, but what exactly does that mean? In this episode, Ricardo Dinis (@ricadodinis), @Aveda Global Artistic Director of Haircutting, sheds light on scalp health and scalp solutions. He shares his journey to becoming a trichologist, a specialist who focuses on problems related to the hair and scalp, and how this has perfectly dovetailed with his career at Aveda. We also discuss how Aveda is helping to train hairdressers to become more knowledg...

Episode #302: Kati Whitledge, Mya Software Founder

August 20, 2023 09:03 - 51 minutes - 71.4 MB

In this episode, we get to know Kati Whitledge (@katiwhitledge), entrepreneur, salon owner, professional speaker, author and fellow podcaster. She shares her journey of how, as a "thirsty" hairdresser, she was fascinated with business development and why people choose brands or, more importantly, connect with certain types of people. She developed a survey that matches potential clients with hairdressers at her Madison, Wisconsin salon, Be Inspired (@be_inspired_salon). This not only helped ...

Episode #301 Maggie Hancock, Schwarzkopf Professional Artist

August 06, 2023 09:00 - 37 minutes - 52 MB

In this episode, Maggie Hancock, @maggiemh, @schwarzkopfusa artist reveals how determination, grit and humility helped her achieve her goals. She shares how she not only took on multiple jobs to make her dream of opening a salon a reality, but also volunteered her time and talent on photo shoots, which led her to her current role at Schwarzkopf Professional overseeing creative direction on photo shoots. We also discuss the value of showing up and assisting; the nuances of hustle culture; and...

Episode #300: Gerard Scarpaci and Randy Taylor

July 23, 2023 14:05 - 47 minutes - 64.9 MB

To celebrate our 300thpodcast episode, Hairbrained cofounders Gerard Scarpaci and Randy Taylor reflect on Hb’s past, present and future—and the immense gratitude they feel to each of you who have been part of the journey. They reminisce about the early days, when over pizza and beer they realized the massive opportunities that social media created for the industry, and how these thoughts became actions with the first app created for hairdressers and led to the Hairbrained community. They dis...

Episode #299: Ben Brown, Global Educator

July 16, 2023 09:20 - 50 minutes - 69.8 MB

Aristotle once said, "The more you know, the more you realize you don't know." Ben Brown (@benbrownhair) had this epiphany when a student asked him why he was doing a technique in a certain way, and he realized he didn't actually know. So the left-handed hairdresser made it his mission to master his craft by becoming the ultimate student. He began filming his work to learn from his mistakes, and later decided to post them to his Instagram page, which now boasts more than 300k followers. In t...

Episode #298: Stef Fox Founder of Talent Match

July 09, 2023 09:22 - 43 minutes - 59.1 MB

With more than two decades in the pro beauty space, not to mention a master's degree in business, Stef Fox (@stef_fox) has had a long and varied career that allows her to simultaneously have an intimate as well as a bird's eye view of the industry. And for the past few years, the founder of Talent Match (@salonrecruiting) has conducted an annual survey, which, with more than 22,000 responses, is not only the largest that we know of, but also delivers valuable data and insights about employme...

Episode #297: Colin Caruso and Fern Andong, John Paul Mitchell Systems

July 02, 2023 09:00 - 46 minutes - 63.8 MB

On the eve of @paulmitchellpro's latest release, the nine-SKU semi-permanent hair color line Colorways, we're joined by Artistic Director for Color @colincaruso and Colorways Brand Ambassador @fernthebarber. Creative color is experiencing a renaissance, and not just in the salon—as a barber, Fern shares how he's seen an uptick in client requests as well. Colin and Fern discuss the line's versatility and creativity and how, just like sneaker brands drop special editions, so too will Colorways...

Episode #296: Laurent Philippon, Editorial/Session Styling Icon

June 24, 2023 10:00 - 47 minutes - 65.6 MB

Now celebrating the 10th anniversary of his seminal book, “Hair: Fashion and Fantasy,” Laurent Philippon is, in his own words, “a hair-thinking war machine.” The world-renowned session stylist never stops dreaming about hair, and his passion for the art and craft of hairdressing is unparalleled. Laurent’s background and training with both Alexandre de Paris and Julien d’Ys has made his work a truly unique blend of timeless French technique and intuitive organic vision. As such, his work has ...

Episode #295, Lupe Voss, @colorspacehair Co-Founder

June 18, 2023 09:16 - 45 minutes - 62.2 MB

Lupe Voss is known within the #crafthairdresser community as a top-notch educator and colorist. For a lot of her career, she tailored her education around a color line. But with Color Space, she decided it was time to tailor the color around education and color theory. In this episode, she explains what led her to create Color Space, how deeply she embeds with a salon when they decide to take on a color line, and the robust ongoing education that Color Space salons experience.   

Episode #294: Wade Zylstra, Lux Salon owner, and Kasandra Grzanka, @vomor Hair Extension educator

June 10, 2023 17:17 - 44 minutes - 61.4 MB

Hair extensions have come a long way in recent years, and so have expectations surrounding them. These days, knowing proper application techniques, how to color match and blend perfectly, and, quite frankly, the art behind extensions is the norm. We chat with Wade Zylstra (@wadecody), owner of Lux Salon in Fullerton, CA, and Kasandra Grzanka (@kgrzanka), VoMor Hair Extension educator, on everything extensions. From understanding the different types of extensions, how long and what type of tr...

Episode #293: Miki Wright, Pricing Strategist

June 06, 2023 18:11 - 56 minutes - 77.2 MB

One of the most emotionally charged aspects of hairdressing is pricing. Look at almost any hair transformation video on @hairbrained_official, and there's usually a "How much would you charge for this?" question. Fear of losing clients, vague "charge your worth" advice and lack of pricing transparency all play a role. On top of that, hairdressers often emotionally discount, may not have consistent pricing or flat out don't know how to price their services. In this episode, Miki Wright (@miki...

Episode #292: Jack Martin, Celebrity Colorist and @k18hair advocate

May 27, 2023 17:42 - 48 minutes - 43.9 MB

For years, the idea that “women of a certain age” would willingly embrace their grays was, let’s face it, laughable. But when celebrity colorist Jack Martin (@jackmartincolorist) and his stunning gray transformations came onto the scene, perspectives shifted—not only on what it means to age, but also how important craft hairdressers are in helping their clients through graceful transformations. In this episode, we talk with Jack about his journey from everyday working stylist to internationa...

Episode #291, DJ Muldoon, global educator and founder of Knowledge Destroys Fear

May 21, 2023 11:14 - 54 minutes - 75.1 MB

One of the best aspects of being a pro in the hair industry is the friendships you make along the way. In fact, this idea of community and shared experiences is at the heart of what Hairbrained is all about. And one of the first Hb community members, DJ Muldoon (@danieljosephmuldoon)—a craft hairdresser, global educator and founder of @knowledgedestroysfear—has been a friend of Hb co-founder Gerard Scarpaci since the beginnings of their careers. In this unplugged conversation, they reminisce...

Episode #290: Chrystal L., @allhairacademy

May 07, 2023 09:00 - 48 minutes - 66.6 MB

Chrystal L. has devoted her career to helping all hairdressers reach their full potential and realize their dreams. In 2019, she launched @allhairacademy, a program for stylists who want to attract a diverse clientele and be confident working with any hair texture. In this episode, she shares tons of actionable tips to help you grow your business and profitability. Chrystal shares advice ranging from email marketing, when and how to raise prices, hiring staff, and much more. You will also fi...

Episode #289: Candace Mansour, Bridal Hair Specialist

April 30, 2023 09:00 - 57 minutes - 79.4 MB

What do you do when you hate doing wedding hair? You double down, of course! That is, you do if you're Candace Mansour (@candacemansour), a bridal hair specialist and educator based in the Northeast. Like many, she was intimidated by seemingly complicated updos, and in her own words, "hated bridal hair." But learning and, more importantly, teaching helped Candace build an award-winning, on-location wedding team. Today, Candy Rose Events includes 12 pros who service an average of four wedding...

Episode #288: Tom Connell, Davines Hair Art Director

April 23, 2023 09:00 - 44 minutes - 61.2 MB

Join Gerard as he sits down with Tom Connell (@tommconnell), Hair Art Director for @davinesofficial, for this special episode filmed at the Davines House in Williamsburg, Brooklyn. We go deep into Tom's creative process and his unique way of manifesting original ideas across the spectrum of beauty. Also, Tom offers a sneak peek into what he has planned for Davines Hair On Tour, a multi-city collection inspired by each locale.

Episode #287: Dominique LyVar, ReZo Master Global Educator and Designer

April 16, 2023 12:16 - 49 minutes - 68 MB

With more than two decades of pro beauty experience, Dominique LyVar (@kingdomofcurls_) has had a transformative career: He’s worked as a stylist in corporate salons, taught at the Aveda Institute in NY, and even works as a freelance editorial artist. Today he is a ReZo Master Designer and Master Global Educator whose social media following is steadily growing thanks to his celebration of curls. While he believes that doing great work will get you wherever you want to go in this industry, be...

Episode #286, Traci Sakosits, VP of Education and Creative for Aveda Arts + Sciences Institutes

April 02, 2023 09:00 - 49 minutes - 67.6 MB

Traci Sakosits (@tracisak_hair) has devoted her career to uplifting and educating future hairdressers. After spending the last decade coaching students as the North American Creative Director at Sassoon Academy, she is now the VP of Education and Creative for Aveda Arts + Sciences Institutes. We dive deep into a discussion on the current state of education and what makes a great educator. Traci also shares her ongoing mission to not only enhance cosmetology education through innovative curri...

Episode #285, Anne Maza, Olivia Garden Co-Owner

March 26, 2023 09:00 - 56 minutes - 77.8 MB

Many brands have been known to pivot during their lifetime, but none quite like Olivia Garden (@oliviagarden_int). Established in 1967 by Jean and Micheline Rennette in Belgium, the company began life as a high-quality synthetic wig manufacturer. But as tastes changed, Olivia Garden transitioned to distributor, to education company and finally, as we know them today, a global tool manufacturer. Anne Maza, daughter of Jean and Micheline, shares how she and her brother Pierre as co-owners have...

Episode #284, Ed McNeill, Senior Vice President @premierebeautyshows

March 19, 2023 09:00 - 45 minutes - 62.7 MB

With the brand-new Premiere Anaheim trade show just around the corner, Ed McNeill, SVP of Premiere Show Group, shares his insights into @premierebeautyshows' evolution and the continued importance of trade shows in today’s digital age.    In this episode, you’ll learn how Premiere grew from humble beginnings into one of the most respected and must-attend events of the professional hair industry. In a world where online purchasing continues to rise, Ed delves deep into the ongoing relevan...

Episode #283: Sonna Brado, KMS Global Artist

March 12, 2023 10:00 - 58 minutes - 80.1 MB

One of the industry's best educators—not to mention a polished facilitator and presenter—Sonna Brado (@sonnabrado) reinvented her career during the pandemic by creating educational videos that offer value both to hairstylists and clients alike. As a result, Sonna's social media following grew exponentially, which has allowed her to successfully launch a tool brand and online education service. In this episode, she offers insights into her content creation process, and discusses how innate ta...

Episode #282: Tom and Erin Kuhn, Qnity, Inc.

March 05, 2023 10:00 - 1 hour - 92.5 MB

It has long been reported by government and private statistics reports that many, if not most, hairdressers earn less than the poverty level. But because of inconsistencies and confusion in reporting, Tom and Erin Kuhn believed these figures weren’t truly representative of hairdressers’ salaries, and could be dissuading people from following their passion. In this episode, the Kuhns explain their methodologies and share the their discoveries to paint a much different (and rosier) earning pic...

Episode #281: Janine Jarman, Salon Owner and Founder of @CurlCult

February 25, 2023 10:00 - 57 minutes - 79.1 MB

A non-conformist filled with ambition since her teens when she found her passion and talent for hair, Janine Jarman has continually strived to do things her way. Janine frankly discusses how being persistent and following her gut has led her on her journey from salon owner to brand ambassador to being awarded “Fan Favorite” on Bravo’s Shear Genius in 2010. And when everyone thought she was crazy to launch a perm brand, she refused to listen to the naysayers and launched Curl Cult to wide suc...

Episode #280: Fern The Barber, @PaulMitchell Global Platform Artist

February 19, 2023 10:00 - 41 minutes - 37.9 MB

Not many can claim they went from driving a forklift at Home Depot to becoming one of the industry’s most recognizable educators. But this unique origin story befits Fern Andong, better known as @fernthebarber, and his unique approach to hair and education.  In this episode, Fern reveals not only his humble beginnings, but also the benefits and challenges of being dual licensed and educating in barbering and cosmetology, as well as what it’s like to constantly develop new skills to keep up...

Episode #279: Jayne Matthews, Hairstylist, Educator, and Co-owner of Edo Salon

February 12, 2023 10:00 - 1 hour - 90.6 MB

Over the past several years, Jayne Matthews (@jayne_edosalon) has blazed a trail across our industry using social media to share her "carving petals" approach to razor cutting. But her success has been hard earned; she had to overcome many challenges to find her authentic voice and approach to the craft, commerce and culture of hairdressing. Jayne is a vocal advocate for non-toxic salon environments and has a unique perspective on teaching clients how to cut their own hair. During the pandem...

Episode #278: Ryan Richman, Celebrity Stylist & Aveda Ambassador

February 05, 2023 10:00 - 57 minutes - 78.6 MB

One wouldn’t think that being an introvert would actually help a hairdresser become a celebrity stylist. But that’s just what happened to Ryan Richman (@ryanrichman), who was recently named an @aveda ambassador. Ryan’s incredible roster of star clients reads like a Young Hollywood It List: Sarah Hyland, Sadie Sink, Kate Mara, Sophie Turner, Maisie Williams and more. In this episode, you’ll learn how he broke into this area of our industry, how he developed the necessary skills and how being ...

Episode #277: IGK Founders Franck Izquierdo, Chase Kusero, Aaron Grenia and Leo Izquierdo

January 29, 2023 13:00 - 55 minutes - 76.3 MB

Meet the "fantastic four" founders of @igkhair: @franckhair, @chasehair, @aarongreniahair and @leohairofficial. Together they have built a salon brand and product line that is redefining the next generation of pro beauty. With salon locations in NYC and Miami, they keep their finger on the pulse of creativity and funnel all they learn into an innovative range of products. Learn how they manage a complex partnership, deal with everyday challenges and communicate as a group working to achieve ...

Episode #276: Jacob Khan and Ben White

January 22, 2023 19:38 - 1 hour - 84.3 MB

Humor with a down-to-earth attitude and top-notch hairdressing and educating skills—that’s what @jacobhkhan is known for. In this episode, we dive deep with the @goldwellus Ambassador and his frequent co-creator and fellow craft hairdresser, Ben White. (Spoiler: Jacob makes a big announcement about the state of their friendship.) The pair talk about their backgrounds as well as the influences that shaped their approach to the craft, social media and comedy. And of course there's loads of fun...

Episode #275: Robert Cromeans and Antony Whitaker

January 15, 2023 06:00 - 1 hour - 112 MB

You know when two of the industry's sharpest minds come together, it's going to be a good podcast! Robert Cromeans (@robertcromeans), Global Artistic and Business Director for @paulmitchell, and Antony Whitaker, founder of @growmysalonbuisness, volley back and forth about marketing yourself as a hairdresser; whether the frequency of appointments will ever come back (and if there is anything we can do about it); whether the established salon business model works any longer; and much, much mor...

Episode #274: Greg and Joanne Starkman founders Innersense Organic Beauty

January 08, 2023 03:22 - 1 hour - 113 MB

Episode #274: Greg and Joanne Starkman, Innersense Organic Beauty Founders Seasoned beauty pros and founders of @innersenseorganicbeauty Greg and Joanne Starkman share their deeply intertwined personal and brand story. After the birth of their special needs child, Morgan, the Starkmans realized how important it is to be aware of the chemicals we use every day as hairdressers. They set out on a mission to create a pro line of haircare products that would be non-toxic, clean and organic-base...

Episode #273: Reuben Carranza, CEO Amika

January 01, 2023 06:00 - 48 minutes - 44.6 MB

We're kicking off 2023 with a very special guest: longtime Hairbrained friend, Reuben Carranza. One of the most successful and prolific C-suite leaders in pro beauty, Reuben is currently CEO for Amika and Eva NYC. In this episode, he shares the many lessons learned growing up with a hairdresser mom, as well as practical advice that hairdressers need to consider for the year ahead. On a personal note, co-founder and host Gerard Scarpaci gets a chance to thank Reuben for his early support of H...

Episode #272: Erica Lee Moomey, L'Oréal Professionnel National Educator

December 11, 2022 07:00 - 1 hour - 59.6 MB

Erica Lee Moomey is a St. Louis-based master haircutter, session stylist and @lorealpro_education_us national educator. As stated in her online biography, Erica is "a force to be reckoned with"—and we wholeheartedly agree. She's not only a regular behind the scenes at New York Fashion Week, but she's also a three-time Midwest Hairstyling Awards Hairdresser of the Year winner. The story of her journey to realizing her true self—and having the courage to be the best version of who she truly i...

Special Series: Building Your Business with Daniel Mason-Jones, Part 6 of 6

December 04, 2022 07:00 - 33 minutes - 31.5 MB

In the sixth and final episode of our @SalonCentric-supported series on building your business and career, Daniel Mason-Jones (@danielmasonjones) discusses how to have a long and successful career. Be sure to check out past episodes on goal setting; knowing and using your numbers to help set your prices and schedule in a way that supports your goals; the importance of great and consistent consultations; the power behind product recommendations and retail; and how to have a success-oriented ...