As a serial entrepreneur, Justin McGill has embraced the concept of radical transparency, sharing the successes and failures of his ventures openly every week as the co-host of a public podcast, Zero to Scale. That's allowed him to turn both his internal and external research into marketing, and grow the audience for his current company, LeadFuze. In this episode, Justin will tell us how he went from working in a trucking company to launching his first business, what he learned from reaching out to the author of the book that taught him about sales, and how he's integrated both his personal and professional life through the project management tools he uses.