Jina Bolton has gone from Web Design to Web Engineering and back again, so she understands what it takes to establish Design standards for a project and make them attractive, both visually and technically. In addition, Jina's talent for evangelizing has helped make her Lightning Design System for Salesforce popular both inside the company and across the open source community. Hear how she built on her community organizing skills, and went from hosting local meetups to creating Clarity, a conference all about Design Systems. Jina will tell us how organized a small team to line up speakers, solicit sponsors, and get the word out, all while still holding down a full-time job, and managing her own open source projects on the side.