507: How to Use Shiny Object Syndrome to Your Advantage | Chris Chasteen
Jon Nastor's Hack the Entrepreneur
English - August 12, 2020 10:00 - 32 minutes - 30.6 MB - ★★★★★ - 401 ratingsEntrepreneurship Business Careers business entrepreneur marketing nastor onlinemarketing sidehustle Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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About three years ago, my guest was working in his family-run ecommerce business, when a thought struck him, why isn't there a simple service to hire writers to write articles?
Using what he likes to call "decision velocity", he jumped on the idea and took action.
Today he is a co-founder and head of marketing at Content Cucumber, where they simplify content creation and enable companies to get content on demand.
In this interview, we discuss:
The true value of having cofounders in business Covid: And sudden shift from in-person event marketing to driving leads with paid ads How to use shiny object syndrome to your advantageNow, let's hack...
Chris Chasteen.