Guild Stories artwork

Story 73: Eric Bartlett, Partner at Northland Injury Law, On A Doozy of a Storied Career

Guild Stories

English - February 23, 2022 10:11 - 1 hour - 104 MB - ★★★★★ - 45 ratings
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Previous Episode: Story 72: Beth Anne + Russ Branden on Building a Business and a Life as Partners
Next Episode: Story 74: The Orchard, Vol. 1 On Leadership Frameworks, Extending Mercy, and Maximizing Team Performance

Hear from Eric Bartlett, co-founder and partner at Northland Injury Law, as he shares lessons in building an intentional brand, including: 

Standing out in a cluttered industry segment 

The importance of disarming and comforting clients through clear communication and education 

Using external feedback as a mirror for your business

How COVID revealed an opportunity to shift and expand his firm’s marketing efforts, even as it took a toll on his personal health

Building systems and processes to enable scale within a business

Check out Eric’s firm at www.northlandinjurylaw.com