Story 61: Amy Myers, CMO at NFM, on Data, Concierge Service, and Storytelling 🎙 🛒

English - July 21, 2021 11:00 - 48 minutes - 66.1 MB - ★★★★★ - 45 ratings
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Hear from Amy Myers, CMO at NFM, as she walks us through her story and unpacks tons of wisdom, including:

- The power of data in marketing, but only when held with humanity

- The importance of strong relationships in a career arc

- How creating content through the lens of the end-user is difficult, but critical

- Pivoting a massive business in a pandemic

- How they're making a big store, small through high-touch, concierge service

You can buy loads of amazing stuff at NFM. And you can follow Amy on LinkedIn here.