Social Media Marketing future aspects in India

India has been regarded as the fastest developing country in the world. With the upcoming population growth, comes a lot of demand hikes as well. According to survey statistics, India has been reported to have over 560 million active internet users. This brings a huge increment in social media marketing as well.

With the pandemic and coronavirus chaos, maxim people of the population have switched to online methods of shopping. The e-commerce background of the industry has been flourishing ever since. More than 70% of the physical market businesses have made an initiative towards switching their business to online schemes as well. This switch has proven to be a long-term strategy, and not something that did just for the sake of convenience in the moment of crisis.

The newly accustomed online business users have reported having accessed over 80% profit through social media marketing and digital schemes. The proper usage of search engine optimization for their websites, along with the implementation of artificial intelligence and chatbox, have made the whole state of affairs more user-friendly. The idea of sitting at home and getting things delivered to your doorstep just by a few clicks has resonated well with the Indian population. Statistics prove that digitalization in India is only progressing each day, and is yet to reach its peak. The future of it lies very brightly.