230: Content Mapping

Growth Marketing Toolbox

English - March 22, 2021 09:00 - 24 minutes - 44.6 MB - ★★★★★ - 59 ratings
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Previous Episode: 229: Interview with ActiveCampaign Founder Jason VandeBoom

Next Episode: 231: More Leads From Cold Emails

On this episode, we talk about content maps, spaghetti offers, persona development, and much more, with the author of the bestselling book called content mapping: unlocking the power of content to increase engagement, leads, and sales.

Get the full show notes here.