On today's episode of Gritty Founder, Kreig Kent talks with Winfield Durham about his journey as an entrepreneur and how he built Sisters Coffee Company. Winfield shares fantastic advice on keeping overhead down and the importance of hard work.


Winfield is the founder of Sisters Coffee Company, which is a cafe and roastery in Sisters, Oregon, along with a cafe in the Pearl District in Portland.


Some Questions Kreig asks Winfield:

- How did you get the entrepreneurial bug? (5:08)

- How did you get your first customer for Sisters Coffee? (15:16)

- What is your vision for the future of Sisters Coffee? (27:53)

- If you could give an early stage founder advice on starting their business, what would you tell them? (33:18)

- If you could go back in time, what advice would you tell yourself? (35:51)

- What is some advice for entrepreneurs who are thinking about starting a coffee business? (56:15)


In This Episode, You Will Learn:

- About Winfield’s background and how he became an entrepreneur (4:21)

- How Winfield started Sisters Coffee Company. (9:33)

- Use your off time to education yourself and get better at your craft (36:24)

- About the roasting process (44:25)

- Advice on managing a team (47:54)

- Keep your overhead down, work the hours, and don’t cut corners on quality (56:27)


Connect with Winfield Durham:

LinkedIn

Sisters Coffee Company


Also Mentioned on This Show...

Winfield’s favorite quote:

“Never give up.” ―Winston Churchill


Winfield’s book recommendation:

Good to Great by Jim Collins