Keep it short, simple and skimmable: How to communicate so that busy people respond and take action: An interview with Todd Rogers, behavioral scientist and professor, Harvard Kennedy School – Episode #181
Gov Innovator Podcast
English - February 03, 2021 05:14 - 5.71 MB - ★★★★★ - 18 ratingsGovernment culture interview business news comedy health entrepreneurship leadership politics Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
What evidence-based strategies can you use to more effectively craft communications with practical purposes, so that busy people respond and take needed action? We gain insights from Dr. Todd Rogers (@Todd_Rogers_), a behavioral scientist and professor of public policy at the Harvard Kennedy School. His work applies behavioral science insights and methods to understand important […]
The post Keep it short, simple and skimmable: How to communicate so that busy people respond and take action: An interview with Todd Rogers, behavioral scientist and professor, Harvard Kennedy School – Episode #181 appeared first on Gov Innovator podcast.
What evidence-based strategies can you use to more effectively craft communications with practical purposes, so that busy people respond and take needed action? We gain insights from Dr. Todd Rogers (@Todd_Rogers_), a behavioral scientist and professor of public policy at the Harvard Kennedy School. His work applies behavioral science insights and methods to understand important social challenges and to develop interventions to mitigate them.
Among the topics he’s explored is how to improve written communications with practical purposes. His recent op-ed in the Boston Globe, co-authored with Jessica Lasky-Fink, is called “Write shorter messages.”
The post Keep it short, simple and skimmable: How to communicate so that busy people respond and take action: An interview with Todd Rogers, behavioral scientist and professor, Harvard Kennedy School – Episode #181 appeared first on Gov Innovator podcast.