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How Annie Lawless's Autoimmune Diagnoses Lead Her to Create Two Beloved Brands
Gloss Angeles
English - June 02, 2023 09:00 - 44 minutes - 60.8 MB - ★★★★★ - 26 ratingsFashion & Beauty Arts beauty podcast beauty selena gomez rihanna halsey kirbie johnson sara tan charlotte palermino hailey bieber Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Annie Lawless has created not one but two explosive brands in her career, including Lawless, a fan-favorite Sephora-exclusive cosmetics line. Annie's untraditional foray into the beauty industry perhaps gives her a leg-up on her competitors — she went from selling in prestige grocery stores to creating makeup. Annie details how her career was heavily influenced by the autoimmune diseases she was diagnosed with as a child, and how that lead her to create a brand that could compete with the high-end legacy brands that were free of traditional ingredients she was looking to avoid. Listen to how Annie grew her first business — sold it — and what types of performance-based ingredients set Lawless apart.
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