Hyper-personalization and Selling to Markets of One
Globally Speaking
English - April 20, 2021 14:08 - 5 MB - ★★★★★ - 29 ratingsManagement Business Education Language Learning Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
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In this episode of Globally Speaking Radio, we talk to Jim Compton, Technology Partnerships Manager at RWS, about how to use artificial intelligence (AI) to personalize the customer experience on a global scale. He tells us about the concept of hyper-personalization and outlines its challenges, benefits and pitfalls. Tune in to hear all this and more.