Girl Means Business
292 episodes - English - Latest episode: 13 days ago - ★★★★★ - 92 ratingsWelcome to the Girl Means Business podcast, the ultimate destination for creative female entrepreneurs looking to elevate their small businesses to new heights! Join your host Kendra Swalls, a former teacher turned photographer and marketing expert, as she, and her guests, share invaluable insights and actionable strategies every week.
Whether you're just starting out or already on your entrepreneurial journey, this podcast is your go-to resource for inspiration, guidance, and practical tips. Kendra's laid-back and fun approach will make you feel like you're chatting with a close friend over a cup of coffee (or wine...no judgment here).
Get ready to dive into engaging conversations with successful female entrepreneurs, industry experts, and thought leaders who have mastered the art of building and growing businesses. They'll share their stories, triumphs, challenges, and insider secrets, giving you the tools you need to navigate your own entrepreneurial path.
From marketing hacks and social media strategies to productivity tips and personal development, the Girl Means Business podcast covers it all. Each episode is packed with actionable takeaways that you can implement right away, helping you level up your business game while having a blast along the way.
Join the growing community of fierce and fabulous female entrepreneurs who are taking the business world by storm. Tune in to the Girl Means Business podcast every week, and together, let's turn your dreams into reality!
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Episodes
Should You Create a Blog Post or a Lead Magnet? {Listener Q&A}
July 02, 2024 10:00 - 18 minutes - 13 MBSend Me A Message or Question About This Episode Ever wondered whether to turn your valuable content into a blog post or a lead magnet? Today, we unravel this marketing conundrum by using Alicia S.'s question as a springboard to delve into the strategic depths of marketing funnels. We'll dissect how to effectively use free content to attract a wider audience and transform exclusive resources into potent lead magnets that convert casual visitors into loyal clients. Expect practical tips that...
How To Handle Unhappy Clients {Listener Q&A}
June 25, 2024 08:00 - 26 minutes - 18.2 MBSend Me A Message or Question About This Episode Ever wondered how to turn a disgruntled client into a happy client? This week, we tackle that very challenge, prompted by Bailey Thompson, a budding photographer who recently faced her first unhappy client. You'll walk away with strategies to enhance your client relations, ensuring every interaction, even the tough ones, strengthens your business. But that's not all! We also explore the powerful role of clear communication in setting client...
260: How To Handle Unhappy Clients {Listener Q&A}
June 25, 2024 08:00 - 26 minutes - 18.2 MBSend Me A Message or Question About This Episode Ever wondered how to turn a disgruntled client into a happy client? This week, we tackle that very challenge, prompted by Bailey Thompson, a budding photographer who recently faced her first unhappy client. You'll walk away with strategies to enhance your client relations, ensuring every interaction, even the tough ones, strengthens your business. But that's not all! We also explore the powerful role of clear communication in setting client...
Unlocking Pinterest’s Potential for Business Growth with Cassie Ivey
June 18, 2024 10:00 - 59 minutes - 40.8 MBSend Me A Message or Question About This Episode Learn the secrets to unlocking Pinterest's full potential for your business with expert insights from Cassie Ivey, the founder of House of Ivey Pinterest Services. From running a coffee shop to mastering Pinterest, Cassie's journey is nothing short of inspiring. Learn how this versatile platform can help you reach a broader audience and maintain long-term engagement without the exhausting social media grind.. If you're ready to enhance your b...
259: Unlocking Pinterest’s Potential for Business Growth with Cassie Ivey
June 18, 2024 10:00 - 59 minutes - 40.8 MBSend Me A Message or Question About This Episode Learn the secrets to unlocking Pinterest's full potential for your business with expert insights from Cassie Ivey, the founder of House of Ivey Pinterest Services. From running a coffee shop to mastering Pinterest, Cassie's journey is nothing short of inspiring. Learn how this versatile platform can help you reach a broader audience and maintain long-term engagement without the exhausting social media grind.. If you're ready to enhance your b...
Balancing a Home Business and Family Life During Summer
June 11, 2024 10:00 - 21 minutes - 14.7 MBSend Me A Message or Question About This Episode Ever wondered how to juggle a home-based business and a bustling family life during the summer months? On this week's Girl Means Business podcast, I'm sharing tried-and-true strategies to help you navigate the chaos of summer vacation as a work-from-home parent. Discover how to create a flexible daily routine that balances early morning work sessions with fun midday activities and afternoon downtime. The goal? To stay productive while cherish...
258: Balancing a Home Business and Family Life During Summer
June 11, 2024 10:00 - 21 minutes - 14.7 MBSend Me A Message or Question About This Episode Ever wondered how to juggle a home-based business and a bustling family life during the summer months? On this week's Girl Means Business podcast, I'm sharing tried-and-true strategies to help you navigate the chaos of summer vacation as a work-from-home parent. Discover how to create a flexible daily routine that balances early morning work sessions with fun midday activities and afternoon downtime. The goal? To stay productive while cherish...
Are The Days Of High Priced In-Depth Courses Over?
June 04, 2024 10:00 - 29 minutes - 20.1 MBSend Me A Message or Question About This Episode Are large-scale, big-ticket online courses a thing of the past? As a seasoned photographer and business coach, I've ridden the waves of creating my own courses and have come to question their efficacy. I debate whether these digital behemoths deliver the expertise they claim, or if we're witnessing the rise of a new era of learning—more focused, less costly, and far better at keeping students afloat. TRY FLODESK Save 50% OFF you first year ...
257: Are The Days Of High Priced In-Depth Courses Over?
June 04, 2024 10:00 - 29 minutes - 20.1 MBSend Me A Message or Question About This Episode Are large-scale, big-ticket online courses a thing of the past? As a seasoned photographer and business coach, I've ridden the waves of creating my own courses and have come to question their efficacy. I debate whether these digital behemoths deliver the expertise they claim, or if we're witnessing the rise of a new era of learning—more focused, less costly, and far better at keeping students afloat. TRY FLODESK Save 50% OFF you first year ...
Organic vs Paid Marketing: Strategies for Small Business Growth
May 28, 2024 10:00 - 41 minutes - 28.9 MBSend Me A Message or Question About This Episode Have you ever been stumped by the decision of whether to invest in organic or paid marketing for your small business? You're not alone! This episode is a deep dive into the merits and trade-offs of both, sparked by a listener question. Discover the benefits of SEO and content creation, and learn how strategic ad campaigns can make a difference to your bottom line TRY FLODESK Save 50% OFF you first year when you sign up using this link ⬇️ htt...
256: Organic vs Paid Marketing: Strategies for Small Business Growth
May 28, 2024 10:00 - 41 minutes - 28.9 MBSend Me A Message or Question About This Episode Have you ever been stumped by the decision of whether to invest in organic or paid marketing for your small business? You're not alone! This episode is a deep dive into the merits and trade-offs of both, sparked by a listener question. Discover the benefits of SEO and content creation, and learn how strategic ad campaigns can make a difference to your bottom line TRY FLODESK Save 50% OFF you first year when you sign up using this link ⬇️ htt...
Empowering Women to Break Free from Imposter Syndrome with Ludovica Coelho
May 21, 2024 10:00 - 49 minutes - 34.3 MBSend Me A Message or Question About This Episode Ever felt like a fraud in your own life? Discover how to smash through the imposter syndrome glass ceiling with Ludovica Coelho, a transformation coach who's equipping millennial women with the tools to cultivate confidence and ditch self-doubt. Our enlightening conversation digs into the roots of imposter syndrome and its grip on women's self-perception, highlighting how to transition from negative self-talk to embracing our ideal selves. Lu...
Empowering Women to Break Free from Imposter Syndrome with Ludovica Colella
May 21, 2024 10:00 - 49 minutes - 34.3 MBSend Me A Message or Question About This Episode Ever felt like a fraud in your own life? Discover how to smash through the imposter syndrome glass ceiling with Ludovica Colella, a transformation coach who's equipping millennial women with the tools to cultivate confidence and ditch self-doubt. Our enlightening conversation digs into the roots of imposter syndrome and its grip on women's self-perception, highlighting how to transition from negative self-talk to embracing our ideal selves. L...
255: Empowering Women to Break Free from Imposter Syndrome with Ludovica Colella
May 21, 2024 10:00 - 49 minutes - 34.3 MBSend Me A Message or Question About This Episode Ever felt like a fraud in your own life? Discover how to smash through the imposter syndrome glass ceiling with Ludovica Colella, a transformation coach who's equipping millennial women with the tools to cultivate confidence and ditch self-doubt. Our enlightening conversation digs into the roots of imposter syndrome and its grip on women's self-perception, highlighting how to transition from negative self-talk to embracing our ideal selves. L...
254: Paying for Views? Instagram's New Meta Verified Test
May 14, 2024 10:00 - 22 minutes - 15.2 MBSend Me A Message or Question About This Episode Could your Instagram presence soon come with a price tag? This week I am peeling back the curtain on Instagram's latest experiment – Meta Verified – a program that might just put the success of your Instagram account behind a paywall. It's a controversial move that's sparking debates across the board, and in this episode, we're dissecting every angle. From the implications for creators and business owners who've built their livelihoods on the...
Paying for Views? Instagram's New Meta Verified Test
May 14, 2024 10:00 - 22 minutes - 15.2 MBSend Me A Message or Question About This Episode Could your Instagram presence soon come with a price tag? This week I am peeling back the curtain on Instagram's latest experiment – Meta Verified – a program that might just put the success of your Instagram account behind a paywall. It's a controversial move that's sparking debates across the board, and in this episode, we're dissecting every angle. From the implications for creators and business owners who've built their livelihoods on the...
253: 5 Social Media Strategies That Are Working Right Now
May 07, 2024 10:00 - 44 minutes - 30.3 MBSend Me A Message or Question About This Episode Ever felt caught in the social media whirlwind, yet can't deny its pull on your business's success? This week we're tackling the complex love-hate relationship with these digital platforms. From the latest strategies that are rocking the social media landscape in 2024 to embracing the burnout without letting it defeat us, this episode is your guide through the maze. Whether you're a social media pro or someone cautiously reevaluating its role...
5 Social Media Strategies That Are Working Right Now
May 07, 2024 10:00 - 44 minutes - 30.3 MBSend Me A Message or Question About This Episode Ever felt caught in the social media whirlwind, yet can't deny its pull on your business's success? This week we're tackling the complex love-hate relationship with these digital platforms. From the latest strategies that are rocking the social media landscape in 2024 to embracing the burnout without letting it defeat us, this episode is your guide through the maze. Whether you're a social media pro or someone cautiously reevaluating its role...
What is your USP {Unique Selling Point}?
April 30, 2024 09:00 - 27 minutes - 18.9 MBSend Me A Message or Question About This Episode Discover the secret sauce that makes your business irresistible by uncovering your USP - Unique Selling Point. Your USP is the special thing that sets you and your business apart from everyone else. In this episode, we are deep-diving how to craft your USP and then incorporate it into your brand and messaging. TRY FLODESK Save 50% OFF you first year when you sign up using this link ⬇️ https://flodesk.com/c/5WCB4U __________________________...
252: What is your USP {Unique Selling Point}?
April 30, 2024 09:00 - 27 minutes - 18.9 MBSend Me A Message or Question About This Episode Discover the secret sauce that makes your business irresistible by uncovering your USP - Unique Selling Point. Your USP is the special thing that sets you and your business apart from everyone else. In this episode, we are deep-diving how to craft your USP and then incorporate it into your brand and messaging. TRY FLODESK Save 50% OFF you first year when you sign up using this link ⬇️ https://flodesk.com/c/5WCB4U __________________________...
Do You Really Need A Website? {Listener Questions}
April 23, 2024 10:00 - 30 minutes - 21.3 MBSend Me A Message or Question About This Episode Can your business thrive online without a dedicated website in the age of social media dominance? In this week's episode, we are diving into the listener question of the month and breaking down the pros and cons of having a website for your business. TRY FLODESK Save 50% OFF you first year when you sign up using this link ⬇️ https://flodesk.com/c/5WCB4U _______________________________________ Ask Me Anything: https://docs.google.com/forms/...
251: Do You Really Need A Website? {Listener Questions}
April 23, 2024 10:00 - 30 minutes - 21.3 MBSend Me A Message or Question About This Episode Can your business thrive online without a dedicated website in the age of social media dominance? In this week's episode, we are diving into the listener question of the month and breaking down the pros and cons of having a website for your business. TRY FLODESK Save 50% OFF you first year when you sign up using this link ⬇️ https://flodesk.com/c/5WCB4U _______________________________________ Ask Me Anything: https://docs.google.com/forms/...
250: Creating High-Performing Sales Funnels with Brittni Schroeder
April 16, 2024 11:00 - 47 minutes - 32.6 MBSend Me A Message or Question About This Episode Unlock the secrets to sales funnel mastery with the incredible Brittni Schroeder, a business coach with a knack for turning complex concepts into actionable strategies. Brittni's expertise sheds light on how to craft a customer journey that not only builds trust but also leads to conversions. Learn more about Brittni: Website: www.brittnischroeder.com Instagram: @brittni.schroeder 50 Lead Magnet Ideas: https://brittnischroeder.com/leadmagn...
Creating High-Performing Sales Funnels with Brittni Schroeder
April 16, 2024 11:00 - 47 minutes - 32.6 MBSend Me A Message or Question About This Episode Unlock the secrets to sales funnel mastery with the incredible Brittni Schroeder, a business coach with a knack for turning complex concepts into actionable strategies. Brittni's expertise sheds light on how to craft a customer journey that not only builds trust but also leads to conversions. Learn more about Brittni: Website: www.brittnischroeder.com Instagram: @brittni.schroeder 50 Lead Magnet Ideas: https://brittnischroeder.com/leadmagn...
Creating High-Performing Sales Funnels with Brittany Schroeder
April 16, 2024 11:00 - 47 minutes - 32.6 MBUnlock the secrets to sales funnel mastery with the incredible Brittani Schroeder, a business coach with a knack for turning complex concepts into actionable strategies. Brittani's expertise sheds light on how to craft a customer journey that not only builds trust but also leads to conversions. Learn more about Brittni: Website: www.brittnischroeder.com Instagram: @brittni.schroeder 50 Lead Magnet Ideas: https://brittnischroeder.com/leadmagnet TRY FLODESK Save 50% OFF you first year when...
Creating Extra Income with Digital Products
April 09, 2024 10:00 - 28 minutes - 19.3 MBSend Me A Message or Question About This Episode Digital products are one of the best (and easiest) ways to add additional income to your current business. In this episode I am breaking down the steps to creating your first digital product along with a few ideas for various industries including photographers, make-up artists, graphic designers and more! TRY FLODESK Save 50% OFF you first year when you sign up using this link ⬇️ https://flodesk.com/c/5WCB4U ________________________________...
249: Creating Extra Income with Digital Products
April 09, 2024 10:00 - 28 minutes - 19.3 MBSend Me A Message or Question About This Episode Digital products are one of the best (and easiest) ways to add additional income to your current business. In this episode I am breaking down the steps to creating your first digital product along with a few ideas for various industries including photographers, make-up artists, graphic designers and more! TRY FLODESK Save 50% OFF you first year when you sign up using this link ⬇️ https://flodesk.com/c/5WCB4U ________________________________...
248: 10 AI Tools For Small Business
April 02, 2024 09:00 - 36 minutes - 25.3 MBSend Me A Message or Question About This Episode Like it or not, AI is the future of technology and business...and I promise it's not as scary as it might seem. This week I am sharing 10 AI Tools that will make your life easier! Chat GPT - https://chat.openai.com Canva Magic Studio - partner.canva.com/rnMyvd Swell.Ai - https://swellai.com/?via=kendra Looka -https://looka.com/ 2short.ai - https://2short.ai/ PDF.ai - https://pdf.ai/ Answer Socrates - https://answersocrates.com/ Man...
10 AI Tools For Small Business
April 02, 2024 09:00 - 36 minutes - 25.3 MBSend Me A Message or Question About This Episode Like it or not, AI is the future of technology and business...and I promise it's not as scary as it might seem. This week I am sharing 10 AI Tools that will make your life easier! Chat GPT - https://chat.openai.com Canva Magic Studio - partner.canva.com/rnMyvd Swell.Ai - https://swellai.com/?via=kendra Looka -https://looka.com/ 2short.ai - https://2short.ai/ PDF.ai - https://pdf.ai/ Answer Socrates - https://answersocrates.com/ Man...
Shifting Your Social Media Mindset
March 26, 2024 10:00 - 26 minutes - 18 MBSend Me A Message or Question About This Episode "If you go into it every time thinking, I'm going to make a post and I'm going to get more clients, you're going to walk away disappointed." This week we are diving into the mindset behind your social media strategy. If you have ever felt frustrated or burned out by social media, then this is the episode for you. We will look at how to set realistic expectations around your content, how much time and energy you should be devoting to your so...
247: Shifting Your Social Media Mindset
March 26, 2024 10:00 - 26 minutes - 18 MBSend Me A Message or Question About This Episode "If you go into it every time thinking, I'm going to make a post and I'm going to get more clients, you're going to walk away disappointed." This week we are diving into the mindset behind your social media strategy. If you have ever felt frustrated or burned out by social media, then this is the episode for you. We will look at how to set realistic expectations around your content, how much time and energy you should be devoting to your so...
246: Crafting an Irresistible Client Experience
March 19, 2024 10:00 - 32 minutes - 22.7 MBSend Me A Message or Question About This Episode A great client experience can be the catalyst for exponential growth in your business. When your clients are happy, they talk about it to their friends and family. Join me as we walk through the client experience key elements that will have your client list growing faster than a weed in springtime. If you enjoy this podcast, show your love and appreciate by leaving a quick review! Thank you! TRY FLODESK Save 50% OFF you first year when you...
Crafting an Irresistible Client Experience
March 19, 2024 10:00 - 32 minutes - 22.7 MBSend Me A Message or Question About This Episode A great client experience can be the catalyst for exponential growth in your business. When your clients are happy, they talk about it to their friends and family. Join me as we walk through the client experience key elements that will have your client list growing faster than a weed in springtime. If you enjoy this podcast, show your love and appreciate by leaving a quick review! Thank you! TRY FLODESK Save 50% OFF you first year when you...
245: Content Marketing Mastery with Sarah Noel Block
March 12, 2024 09:00 - 34 minutes - 23.8 MBSend Me A Message or Question About This Episode Ready to transform your small business with the power of content marketing? That's exactly what we're unpacking this week with the brilliant Sarah Noel Block, whose insights on B2B marketing are game-changing. Don't forget to check out Sarah on all her channels and let her know you heard about her here on the GMB podcast https://www.sarahnoelblock.com/ https://www.linkedin.com/in/sarahnoelblock/ https://www.instagram.com/sarahnoelblock/ ...
Content Marketing Mastery with Sarah Noel Block
March 12, 2024 09:00 - 34 minutes - 23.8 MBSend Me A Message or Question About This Episode Ready to transform your small business with the power of content marketing? That's exactly what we're unpacking this week with the brilliant Sarah Noel Block, whose insights on B2B marketing are game-changing. Don't forget to check out Sarah on all her channels and let her know you heard about her here on the GMB podcast https://www.sarahnoelblock.com/ https://www.linkedin.com/in/sarahnoelblock/ https://www.instagram.com/sarahnoelblock/ ...
How To Create a Never-Ending List of Content Ideas For Your Business
March 05, 2024 11:00 - 28 minutes - 19.6 MBSend Me A Message or Question About This Episode Coming up with new content ideas can feel like a never-ending hamster wheel that always ends in frustration. This week I answering a listener question and breaking now my step-by-step plan for always having fresh content ideas for my business. If you enjoy this episode, please take a screenshot and share it on your social media account or send it to a friend! 🫶🏻 TRY FLODESK Save 50% OFF you first year when you sign up using this link ⬇️ htt...
Increasing Engagement & Growth With Strategic Giveaways
February 27, 2024 13:00 - 37 minutes - 26 MBSend Me A Message or Question About This Episode Ever wondered how a well-executed giveaway can skyrocket your business's growth? Buckle up for a thrilling ride through the ins and outs of a giveaway that transformed not just our email list, but our entire community. The best way to support the Girl Means Business podcast is to share your favorite episodes with your friends and on social media. Take a screenshot of this episode and share it to your Instagram stories. 00:00:00 - Introduct...
Mastering Client Communication with Kara Hanes
February 20, 2024 12:00 - 47 minutes - 32.6 MBSend Me A Message or Question About This Episode Unlock the secrets to superior client interactions with the wonderful Kara Hanes, a wedding and senior photographer based in Michigan. The number one factor in creating a seamless and rave-worthy client experience is with great communication. In this week's episode, my guest and I are breaking down the top tips for becoming a key communicator in your business. Learn more about Kara: Website: https://karahanesphotography.com/ Instagram: ht...
Blogging Strategies and SEO for Business Growth
February 13, 2024 11:00 - 38 minutes - 26.3 MBSend Me A Message or Question About This Episode I talk a lot here on the podcast about the foundational marketing strategies that aren't always the flashy, exciting things...but rather the solid things that will bring you consistent results. One of those foundational strategies is the topic of today's episode...Blogging and SEO! And no, you have traveled back in time to 2010 when blogging was in its prime. It's 2024 and blogging is still just as relevant and powerful as ever before. Ta...
Transforming Your Website Into a Client Magnet: A Web Design Masterclass with Melanie Fountain
February 06, 2024 12:00 - 31 minutes - 21.9 MBSend Me A Message or Question About This Episode Unlock the secrets to a captivating online presence with my latest chat featuring Melanie Fountain, a wizard of Showit web design. As a creative entrepreneur, you know your website is your digital storefront, but are you making the most of it? Melanie and I dissect the anatomy of a website that not only mirrors your brand's essence but also guides visitors to confidently take action. We'll have you rethinking your digital strategy, ensuring...
Building an Engaged Community For Your Business
January 30, 2024 11:00 - 28 minutes - 19.4 MBSend Me A Message or Question About This Episode Ever wondered how to transform your customers into your biggest cheerleaders? That's exactly what we're dissecting in this episode—unlocking the secret sauce to building a community so engaged with your brand that they can't help but spread the word. We're diving into the art of creating brand loyalty, and how it's akin to the passionate fanbase of the Stanley Cups or the dedicated followers of Kylie Cosmetics. We're not talking about start...
Transforming Marketing Frustration into a Strategy for Growth
January 23, 2024 11:00 - 31 minutes - 21.6 MBSend Me A Message or Question About This Episode Ever feel like you're peddling your business non-stop but the needle just won't budge? Well, buckle up! We dig into why it's crucial to shed the fear of becoming a nuisance and instead, embrace the art of strategic repetition. You're not just another ad screaming for attention; you're a mom, a business owner, ready to confidently plant your flag and claim your space in the market. As we tear down these misconceptions, we also build a solid...
Get More Clients With a Focused Ideal Client Profile
January 16, 2024 11:00 - 27 minutes - 19 MBSend Me A Message or Question About This Episode Have you ever chased clients like they're the last bus of the night, only to end up exhausted and nowhere near your desired destination? That was me, until a game-changing marketing mastermind illuminated the path to my ideal clients. Tune in to hear my story of transformation from a jack-of-all-trades photographer to a specialist speaking directly to the hearts of my customers. Discover how creating a detailed client profile isn't just busyw...
Unlocking the Secret to for Marketing Success
January 09, 2024 11:00 - 26 minutes - 18.6 MBSend Me A Message or Question About This Episode Ever wondered why some businesses skyrocket while others with equal or better talent don't? Buckle up as we shatter the myth that skill alone paves the way to success. We're peeling back the layers of the marketing onion to reveal that the secret sauce to a booming business is a blend of honed skills and savvy marketing. Especially for you photography buffs, our candid conversation sheds light on the pivotal role of marketing and the commo...
Crafting a Marketing Strategy Without Spending Big
January 02, 2024 11:00 - 26 minutes - 18.6 MBSend Me A Message or Question About This Episode Who says you need deep pockets to make a splash with your small business marketing? Say goodbye to the myth that high-impact advertising costs a fortune as we walk you through 15 ingenious and wallet-friendly strategies that promise to amplify your brand's presence. Discover the fine balance between passive and active marketing, and learn why your social media feeds are just the tip of the iceberg. Whether you're a fledgling entrepreneur or...
Email Marketing for Business Growth in 2024
December 26, 2023 12:00 - 36 minutes - 25.2 MBSend Me A Message or Question About This Episode In the world of quick-hit social media engagement, we're taking it back to basics with a personal touch, because when it comes to nurturing customer relationships, nothing beats the personal, lasting connection of a well-crafted email. We're brewing up a conversation that's as intimate as a coffee date, sharing why your inbox might just be your best business ally in a landscape where social media is as ephemeral as a casual chat at a networ...
Building Bridges: Creating a Powerful Client Journey
December 19, 2023 12:00 - 28 minutes - 19.8 MBSend Me A Message or Question About This Episode Did you launch your business with optimism, expecting clients to come flooding in, only to be met with the sound of crickets? That's precisely the wake-up call I, received when I began my photography business—a harsh lesson that quality content doesn't automatically translate to an influx of clients. Join me as I recount this tale and reveal the critical bridge-building strategies that connect you to your audience. We're talking targeted ma...
Turning Routine into Content: Mastering Your Social Media Schedule
December 12, 2023 12:00 - 20 minutes - 14 MBSend Me A Message or Question About This Episode This week we are answering listener questions in a new monthly series called ASK ME ANYTHING In this episode we answer two listener questions revolving around social media. How to balance multiple genres on one social media account as well as how to find inspiration for your content. Tune in and transform your social media game with insightful tips and real-world strategies. Try Metricool for free: https://mtr.cool/IYWDZM _____________...
Juggling Business and Holidays: A Balance for Success
December 05, 2023 12:00 - 26 minutes - 18.1 MBSend Me A Message or Question About This Episode The holiday season is upon us, and this week I discuss the shift from shutting down my business during this period to finding a balance between work and holiday enjoyment. Let me show you how you can take your business to the next level even during the slow season. I'll explain the importance of conducting a website audit and introduce you to the "mom test" - a fun, yet practical, way to assess your site's user experience. Discover how tool...
Discover the Secrets to Skyrocketing Your Instagram Engagement
November 28, 2023 12:00 - 26 minutes - 18.1 MBSend Me A Message or Question About This Episode Are you ready to amplify your Instagram engagement like never before? In a world where consistency is king, we are pulling back the curtain on creating a foolproof social media strategy. We know it's not just about churning out post after post, but about doing it in a way that is consistent, reliable and keeps your audience coming back for more. We delve into the dangers of sporadic posting and why a realistic and maintainable posting schedul...