In conversation with Alison Howe of Mad Lilies
Girl Flower Podcast
English - February 18, 2021 00:00 - 1 hour - 50 MBDesign Arts Business Entrepreneurship flowers florist grower business design weddings retail conversations art flower grower Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
This week we are in conversation with Alison Howe, the self-professed custodian of Mad Lilies, a flower shop based in Banstead ,Surrey
Alison offering includes retail flowers, subscriptions, funeral work, homeware and workshops
We have been eagerly awaiting this chat since we met Alison at a floral gathering last year held by the wonderful Liz at Blue Sky Flowers
This chat is everything we hoped that it would be. Alisons energy and passion for the industry is infectious and we totally fed off of the energy that she bought to this episode
It's so perfectly timed as we have just come out of the Valentines rush and we speak a lot about Alisons thoughts on this specific peak period
We talk about Alisons journey into flowers, her passion for retail floristry and everything that owning a flower shop brings. We speak about the importance of being visible online and how it has propelled the popularity of her homeware offering during this pandemic . Alison is very clear about how important community over competition is and how she has forged these friendships during her time with flowers
Alisons business is thriving, not just surviving in these difficult times and we talk about what it takes to create a thriving retail flower business
A super inspirational episode (we know that you will think the same)
Thank you Alison xx
To find out more about Alisons business please head over to
Website
www.madlilies.co.uk
Homeware collection
www.madliliesathome.co.uk