How to grow your business during a recession | Ep. #58

Gingernut Marketing

English - October 18, 2020 13:49 - 24 minutes - 34 MB
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Previous Episode: Scrappy Start-ups | Interview with Michael Brennan from Tootoot | Ep. #57

Next Episode: Creating a performance culture | Interview with Rory Underwood | Ep. #59

After an extended COVID break, The Supercharged Entrepreneur podcast is back!! In this episode Phil shares his thoughts on how to supercharge your business during a recession or economic downturn, like which we are experiencing in 2020.

Phil's five key actions are as follows:

Increase focus on marketing
Increased focus on customers services
Remove 20% cost from your business
Think laterally (move online OR change your business model)
Move fast and break things (Be the speedboat, not the oil tanker!)

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