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Building your brand in 2020 (LIVE) | Ep. #46
Gingernut Marketing
English - January 25, 2020 05:12 - 22 minutes - 31.2 MBBusiness Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: Hottest book review | The ONE Thing by Gary Keller | Ep. #45
Next Episode: Big brands. Big changes. | David Antrobus | Ep. #47
Building your brand in 2020 is more than just tweaking your logo and sending our some promotional flyers. Brand building comes from the deep thinking behind the visual, and from understanding the real reason your customers buy from you.
Speaking LIVE from Sci-Tech Daresbury in January 2020, Phil discusses three practical ways to develop your organisation's brand in 2020. Starting with the power of storytelling, then exploring the 'Why' of your organisation and finishing with how to create a 'Purple Cow' for your business.
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