Action beats planning – Tobias Kruse
Getting there
English - July 20, 2020 11:08 - 28 minutes - 26.4 MBEntrepreneurship Business Technology cities electric scooters electric vehicles mobility mobility as a service scooters shared mobiltiy sharing economy smart cities transportation Homepage Download Google Podcasts Overcast Castro Pocket Casts RSS feed
Steve Jobs was famous for saying that consultants could only see the world in 2D and if they had a project about bananas they would know everything one could know about bananas except their taste. Even though the mobility industry doesn't have a taste, per se, it is clear Tobias Kruse has tasted it in a proverbial kind of way. This episode offers a refreshing take on what our industry is like in practice.
In this episode we talk about:
Analogies for strategy and designDifferent mobility mindsetsThe pitfalls of designing for convenienceFor more information on today's episode visit the podcast website
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Relevant links:
Fjord and Volkswagen Future of Mobility Study
Music in this episode:
"Algorithms" and "Wide Eyes" by Chad Crouch from soundofpicture.com