Bernt Ullmann: The 6 Billion Dollar Man: A Day In The Life

"Combination of opportunity and ability is important because, at the end of the day, there are a lot of great ideas, but if you can't execute them, it doesn't matter." – Bernt Ullmann   In this episode: Almost everything everyone need and want are already out in the market, making it more difficult for businesses […]

“Combination of opportunity and ability is important because, at the end of the day, there are a lot of great ideas, but if you can’t execute them, it doesn’t matter.” – Bernt Ullmann

In this episode:

Almost everything everyone need and want are already out in the market, making it more difficult for businesses to stand out. This is the reason why branding is very important, and who better to learn it from than “The Man Behind the Brands” himself, Bernt Ullmann? Arguably the world’s leading expert in branding, Bernt takes us to his learning experiences throughout the years of growing into the success he is now—from slinging pizzas with Pizza Pronto, taking over the fashion industry working alongside names like Donna Karan, Daymond John, and the Hilfiger brothers, to entering the music world with Russell Simmons and through Eddie Lampert. Learn a lot of great wisdom across Bernt’s career on all things branding such as brand positioning, licensing, and brand equity and recognition in this episode. Read More »

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