There's no denying podcasts are getting more and more popular. 
There's never been a better time to easily access and cost effectively use podcasting and as a means of connecting with your audience.  As a marketing tool a podcast is right up there with the best of them.
In today's episode Pete and Bev are discussing the benefits and the drawbacks of having a podcast to support your marketing efforts and they also talk about the potential benefits to businesses of using podcasts to support their internal comms.
No Dyfrig today as he's too busy sunning himself in sunny Italy and we're not jealous at all, honest!  But normal service with the 3 of us will resume next week.
Let us know in the comments if you have a podcast, either for marketing purposes or to engage people within your business.  We'd love to know how it's working out for you.