In an ever-evolving landscape, industries are witnessing a transformative shift as businesses adapt and embrace changing models to stay competitive and relevant. Bryan Clayton is all too familiar with this. Within the lawn care industry, Bryan has given birth to two businesses: Peachtree Inc., considered one of Tennessee's landscaping giants, and GreenPal, an innovative online marketplace dubbed the "Uber for lawn care" by Entrepreneur magazine. In this episode, he shares how he navigated through the pivots of running a landscaping business and moving towards a more digital approach to delivering lawn care services. From changing business models to finding labor to prospecting, Bryan takes us on his journey of finding groundbreaking ways to optimize how the industry continues to help the masses every day. Join in on this conversation and be inspired to transform and serve more.