How to Develop Your Own Theory of Experience Design (Episode 161)
GatherGeeks by BizBash: The Event Industry Podcast
English - August 27, 2019 02:58 - 45 minutes - 64 MB - ★★★★★ - 36 ratingsBusiness Arts Design designers launch party planning bizbash catering conferences eventplanning events eventtechnology Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: The State of Learning and Training in the Event Industry (Episode 160)
Hosts: David Adler, Beth Kormanik
Guest: Andrew Lacanienta
Continuing the GatherGeeks podcast's "back to school"-inspired episodes, BizBash C.E.O. David Adler chats with Andrew Lacanienta, a professor in the experience industry management department at Cal Poly University. Lacanienta shares his definition of experience design, breaking down the different types of experiences and how they can be intentionally crafted to meet desired outcomes. He discusses the "theory of structured experiences," how role-playing can create better learning outcomes, why experiences are more powerful than services or gifts, and much more.
Download or subscribe to the show at bizbash.com/gathergeeks. Running time: 45:32