The Hidden Opportunity to Serve Millennial Clients

We’re here to talk about misconceived notions that advisors have about millennial investors. While it is often reported that millennials are rejecting financial advisors, my guest says this is not the case. The biggest issue that he sees is that financial advisors have minimums that make it difficult to serve millennials at the tail-end of the age bracket (those born between 1990-1996, or age 26 to 32). That cohort typically has not accumulated enough money to meet the minimum requirement needed to work with fee-based advisors.