Raising Unicorns: A Harmon Brothers Podcast
307 episodes - English - Latest episode: 7 days ago - ★★★★★ - 177 ratingsIn the past 8 years, Harmon Brothers has helped raise 5 unicorns—yes, that's 5 companies with a BILLION dollar valuation, with at least 6 more right on the cusp. But it's not ALL about the money, it's also about the impact. This is the podcast designed to show you how to create a positive impact and super charge your businesses growth…or what we like to call “Raising Unicorns."
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Episodes
SNL does marketing?
April 18, 2024 10:00 - 17 minutes - 24.3 MBIn your second dose of Marketing Headlines, listen as Shae and Shane talk about Saturday Night Live and how they are able to accomplish marketing products, or how they influence characters that still live on to this day! Don’t forget to like, subscribe, and share. Episodes published every Thursday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/har...
Your Customers Want More Video Content
April 11, 2024 10:00 - 13 minutes - 19.3 MBThis week Shae and Shane talk about collaborations that work and why 80% of customers are looking for more video content from businesses! Don’t forget to like, subscribe, and share. Episodes published every Thursday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
3D Print Some Spreadable Butter!
April 04, 2024 10:00 - 9 minutes - 13.5 MBIn this episode Shane and Shae talk about their favorite products. Which one was your favorite? Link to products below! Bamboo Lab 3d Printer: https://us.store.bambulab.com/collections/3d-printer/products/p1s?gad_source=1&gclid=CjwKCAjw_LOwBhBFEiwAmSEQAe_DstJun7JL7gaPRvRrLLhsaFd4B5W7Kd1iUy0OZD4qmNBUOSqhrRoCC7EQAvD_BwE Vital Farms Butter: https://vitalfarms.com/?gad_source=1&gclid=CjwKCAjw_LOwBhBFEiwAmSEQAYmIW-lfpchKeErPfwj-5X-S6qf7ud1Cv06EbAYK_WBCuL6gZdE15xoCXiUQAvD_BwE Don’t forget to li...
Nostalgia and Apologies might help
March 28, 2024 10:00 - 15 minutes - 21 MBFor today's marketing headline, we talk about last years best ad, why you should start considering moving away from TikTok and why nostalgia might help you in your marketing! Don’t forget to like, subscribe, and share. Episodes published every Thursday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
New Segment: Show and Sell
March 21, 2024 10:00 - 15 minutes - 21.8 MBWelcome to our new episode segment called Show and Sell where we talk about our favorite buys that have changed out lives at the office. Hear Shane talk about the Tineco Vacuum Mop, and Shae talk about Sugar lip treatment! Tineco Vacuum Mop link: https://us.tineco.com/ Sugar lip treatment link: https://www.amazon.com/Fresh-Sugar-Treatment-Sugar-0-15/dp/B004QNRA6Y Don’t forget to like, subscribe, and share. Episodes published every Thursday at 6 am EST. We’ll see you on the next one. Harmo...
Wendy's, luggage, new ad environment, oh, my!
March 14, 2024 10:00 - 15 minutes - 21.7 MBWe're Baaaaaack!!! Learn as Shae and Shane talk marketing headlines. Topics range from Wendy's thinking about dynamic pricing, Luxury luggage, and thinking about how we are entering into a new era of marketing. Don’t forget to like, subscribe, and share. Episodes published every Thursday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrother...
Walmart Update: What we learned from "Add to Heart"
March 07, 2024 11:00 - 11 minutes - 16.5 MBAs promised, here is the update to Shane and Shae watching all of the "Add to Heart" Series that Walmart produced. Learn why we think it may have been a flop rather than a raging success! Don’t forget to like, subscribe, and share. Episodes will now be published every Thursday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Ti...
How to start Video advertising: a book review of "Video Marketing" by John Mowat
December 19, 2023 11:00 - 13 minutes - 19.1 MBShane and Kaitlin talk about the book "Video Marketing" by John Mowat. They talk about the 7 things you always have to ask when you are going into video marketing. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
Your ad is just a sketch
December 12, 2023 11:00 - 13 minutes - 19.4 MBListen as Shane interviews our guest star, Natalie Madsen, who was part of the original Studio C. They talk about how to punch up a script and how to hone in on a skill in writing. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
Walmart has entered the TV show chatroom
December 05, 2023 11:00 - 15 minutes - 21 MBJoin us as we talk about Walmart's new show "Add to Heart", a look at Blackfriday this year, and hear Shae describe what a "Nepo Baby" is. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
How to make a "sticky brand" - what you need to know from the book Made to Stick
November 28, 2023 11:00 - 16 minutes - 23.4 MBListen as Shane and Zach talk about Made To Stick by Dan and Chip Heath. They talk through important points in the book such as the SUCCES acronym and why the Got Milk Campaign did really well. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
Personable brands are trustworthy brands
November 21, 2023 11:00 - 16 minutes - 22.8 MBToday Shane sits down with Lisa Valentine Clark as they talk about her creative process, generational differences, and how to be personable with your audience. Check out our Black Friday deal at Harmon Brothers University - get Make Your Ads Funny course for only $30. That’s over $250 off and it’s the only sale we run all year—so go to Hbros.co/bfcm and grab it before it’s gone. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the ne...
Tips-a-Galore! How To Get Great Product Shots
November 14, 2023 11:00 - 15 minutes - 21.8 MBLearn from Shane and Jake as they talk about the best tips for getting good product shots. Tips we have learned during our many years of advertising Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
Your Missing Marketing Ingredient Is Pumpkin Spice
November 07, 2023 11:00 - 15 minutes - 21 MBIn today’s episode, we get goofy. How do you replicate the Kansas Chief’s sales increase without dating Taylor Swift? You’re about to find out.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
The Evolution Of A Joke
October 31, 2023 10:00 - 11 minutes - 16.8 MBKellen talks about the evolution of his most popular joke, how good movies can become great and why comedians are a great resource for your script writing. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
Why you should hire a comedian - Pt. 1
October 24, 2023 10:00 - 12 minutes - 17.3 MBToday we sit down with Kellen Erskin, the first part in a two part series! They discuss how feedback works in comedy, and what makes a memorable ad. Check out Kellen's podcast The Book Pile Be sure to tune in to next week's podcast where we play part 2! Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram...
Your Mom Hates Our Podcast
October 17, 2023 10:00 - 15 minutes - 23.4 MBBrett and Shane talk about the book, "The Mom Test." and go over how to know what feedback is good for your product or service and what feedback is just something that makes you feel good. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
Light and Sound tips anyone can afford
October 10, 2023 10:00 - 14 minutes - 19.7 MBWhether you are a startup, or a well established brand, we have some quick sound and lighting tips that could help your production on any budget level. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
The wrong and the right way of making a TikTok ad.
October 03, 2023 10:00 - 16 minutes - 22.2 MBThis week for Marketing Headlines, we talk about Snoop Doggs new commercial with Grubhub, Renee Rapps ad with Sweetgreens, and a videogame Colonal Sanders! Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
You Might Feel Stupid: Say Your Idea Anyway
September 26, 2023 10:00 - 16 minutes - 22.5 MBIn today’s episode of Raising Unicorns, we break down How To Get Ideas by Jack Foster so you don’t have to read it. Find out the perfect number of people to brainstorm, why the boss shouldn’t always be there, and how to stop feeling stupid. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.t...
Influencer Marketing: A brief comprehensive guide.
September 19, 2023 10:00 - 14 minutes - 20.7 MBOn this week's episode we talk with Daniel Spencer or otherwise known as DanBanBam, about influencer marketing strategies and a small guide on how much it would cost to make a small commercial. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
How Harmon Brothers Joined The Short Form Ads Game
September 12, 2023 10:00 - 16 minutes - 23.6 MBIn today's episode, learn how Jonny Vance and Shane Rickard discovered the Easy Ads That Sell (EATS) style ads when they were working with one of our favorite clients, Lume. Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
Should You Make Fun Of Yourself?
September 05, 2023 10:00 - 16 minutes - 22.4 MBListen as Shane and Shae cover some marketing headlines within the past month. They cover topics such as Salena Gomez' marketing style, Hungry Howies releasing a secret pizza menu, and discuss why on earth Disney released The Haunted Mansion in July! Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) h...
The Early Bird Gets The Black Friday Sales
August 29, 2023 10:00 - 16 minutes - 22.3 MBHarmon Brother's own Brett Crockett talks about Black Friday and why you should spend time TODAY focusing on your Black Friday sale without allowing your brand to faulter. Learn as he talks about bundles, landing pages, and payment options in preparation for your Black Friday sale. Don't forget to download our Black Friday Checklist at HarmonBrothers.com/BlackFriday Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one. Har...
Don’t Follow Marketing Trends—Create Them
August 22, 2023 10:00 - 15 minutes - 22 MBIn today’s episode, if you copy what other successful companies do, you won’t stand out. Learn how to break through the noise with original content as we review the marketing book, Purple Cow.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
Marketing Gold From A Comedy Writer’s Mind
August 15, 2023 10:00 - 14 minutes - 21.4 MBIn today’s episode, soak up the marketing genius of a professional comedian, writer, and actress. Her name is Kelly Vrooman and she’s helped create ads for Chatbooks, Zero Rez, Sashbag, and so much more.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (T...
VFX: Will AI help you make cheaper effects?
August 08, 2023 10:00 - 15 minutes - 21 MBWelcome back to an in the threnches epsidoe of Harmon Brothers where we talk about what is going on inside Harmon Brothers. We discuss how we do some of our ads with VFX, why we use OLED tvs on set and why it could benefit you to talk to a VFX artist after reviewing a script. You can find links to reach the Harmon Brothers below.If Harmon Brothers grabbed your interest, make sure to check out our website at harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published ever...
A.I. Isn’t perfect—but it will save you time and money
August 08, 2023 10:00 - 15 minutes - 21 MBLet’s get into the trenches of artificial intelligence in the video ad creation. If you’re making your own internal marketing videos, learn all the tricks to save yourself time, money, and fix your mistakes.You can find links to reach the Harmon Brothers below.If Harmon Brothers grabbed your interest, make sure to check out our website at harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: h...
Pixar: We’re Not Mad At Your Marketing, We’re Just Disappointed
August 01, 2023 10:00 - 13 minutes - 19.3 MBWe’re back, baby, just in time to geek out on big headlines like Twitter’s revenue stream, new advertising space on baseballers big, buff, biceps—and no matter how much we love Pixar— the marketing mistake they made that might have cost them millions.You can find links to reach the Harmon Brothers below.If Harmon Brothers grabbed your interest, make sure to check out our website at harmonbrothers.comDon’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’l...
Season Break Announcement
May 23, 2023 12:55 - 30 seconds - 718 KBHey Everyone! Surprise! Last week you reached the season’s 50th episode of Raising Unicorns—that’s 50 episodes where we’ve dropped more marketing gems than a unicorn on laxatives, and it’s time to give those marketing bowels a short break. But don’t fret, because the good news is—we’re whipping up a new season that will keep you laughing free and easy, no laxatives needed. This your chance to go back and catch up on any episodes you may have missed while we prep the new season! Prepare yourse...
Better Account Structure Equals Better Results
May 16, 2023 10:00 - 12 minutes - 16.9 MBIn this episode, we dive into the world of ad account optimization and organization. We talk with Tom Broschinsky, one of our ad buyers, who shares invaluable insights on the importance of a quality account structure and keeping it simple. Discover how a well-structured account can enhance targeting, provide a clear overview of your campaigns, and positively impact your ad spend effectiveness. Make sure to comment on what you would like to hear in future episodes! If you would like to know ...
No Comments is No Bueno
May 09, 2023 10:00 - 12 minutes - 17.3 MBHear Brett talk about in this shorter episode tips and tricks for dealing with comments on a video ad release! Make sure to comment whether you like the new format or not!! HarmonBrothers.com
The Old School Approach To Attribution Might Be What You Need
May 02, 2023 10:00 - 29 minutes - 40 MBIn today’s episode, it’s true, iOS 14.5 privacy changes left adbuyers feeling like it was the dark ages. But data driven decisions are still possible, you just have to work a little harder. Here’s how our top notch adbuyer uses different metrics to test different marketing strategies.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon....
Everything You Need To Know About Direct Response vs Branded Sales
April 25, 2023 10:00 - 16 minutes - 23.2 MBIn today’s episode, there is no “one size fits all” video ad. So here are some strategies to decide what stage your business is in, and where you should focus your marketing efforts on the spectrum of Direct sales to heavy branding.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/ta...
Set Up Your Video Ad For Success Before You Launch
April 18, 2023 10:00 - 26 minutes - 36.9 MBIn today’s episode, Harmon Brothers has never relied purely on a video ad before a launch. Every big hit like Fiberfix, Kodiak Cakes, Purple, and Skull Shaver had the support of a strong offer, landing page, upsell, and more. Learn how you can build your own marketing powerhouse before you launch.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagra...
AI in Marketing: it's time to start learning
April 11, 2023 10:00 - 35 minutes - 49.4 MBIn this episode, the Shane Rickard and Jake Christensen discuss their use of artificial intelligence in their creative workflows. They reveal how they experiment with AI to generate hook ideas and ad concepts for their clients. They also talk the limitations of using AI in business. https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
How We Handpick A Creative Team For Each Client
April 04, 2023 10:00 - 23 minutes - 32.4 MBIn today’s episode, we don’t randomly assign a creative team to our clients. We assess the different personality types, comedy style, working schedules, and more—hopefully to create a perfect match.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
How to avoid mistakes and save your budget with Animatics
March 28, 2023 10:00 - 24 minutes - 34 MBIn today’s episode, nothing hurts more than when you’ve invested time and money into a visual part of your ad that doesn’t work. The best way to prevent that from happening is what we call an “animatic.” We would tell you what it is right now, but then you might not listen to the episode.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/har...
The Secret To A Good Video Ad Is A Good Producer
March 21, 2023 10:00 - 42 minutes - 57.7 MBIn today’s episode, if you want to create an attention grabbing video ad without blowing your budget, you need a wickedly talented producer. Learn what it takes to create a successful ad in pre-production before the ad gets filmed.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag...
Don’t Kid Yourself: Video Ad Length Matters
March 14, 2023 10:00 - 37 minutes - 51.7 MBIn today’s episode, deciding the length of your video ads is tricky business, and the wrong choice can bite you in the butt. Learn which ad lengths tend to work best depending on the funnel placement, which platform you use, and how nuanced the explanation of your product/service is.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.b...
Your Business Is Not The Hero— Your Customer Is
March 07, 2023 11:00 - 25 minutes - 34.8 MBIn today’s episode, some of our favorite movies follow the Hero’s Journey. Star Wars, Harry Potter, Spider Man, Lord of the Rings—the Danny Devito version of Hercules. And your favorite video ads do too. Learn how to show your customers the happy ending they deserve in your next ad.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.br...
The Harmon Sisters Tips To Creating a Safe Work Environment
February 28, 2023 11:00 - 32 minutes - 44.6 MBIn today’s episode, hear from some of the incredibly talented women on our team talk through their experience in male-dominated workplaces, and some good practices to creating a healthy work space for everyone.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lan...
Were This Year’s Super Bowl Commercials Worth Millions Of Dollars?
February 21, 2023 11:00 - 19 minutes - 27.3 MBIn today’s episode, find out why you remember some Super Bowl ads but forgot about the others. Our creative directors review their favorite ads, why they were so successful, and decide whether or not they were worth millions and millions of dollars.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://...
The Power (and future) of Short Form Video
February 14, 2023 11:00 - 30 minutes - 42.4 MBIn today’s episode, you’ll learn some easy tactics to create short form content for Tik Tok. If Scrub Daddy can do it, so can you. Plus, you’ll hear some cool updates about Dry Bar Unscripted, the sister comedy channel to Dry Bar Comedy.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.c...
Elevate Your Ad Campaign With Graphic Design
February 07, 2023 11:00 - 24 minutes - 33.9 MBIn today’s episode, you’ll learn how graphic design can make your video ads pop! There are distracting graphics, and enhancing graphics. Our graphics design guy, Gibson, will walk you through the things you should add in your next ad campaign.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.ti...
Using Artificial Intelligence in Your Marketing
January 31, 2023 11:00 - 21 minutes - 30.2 MBIn today’s episode, robots may not have brains, but that won’t stop them from leveling up your copywriting. Learn how to streamline your ads with Chat GBT.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lang=en (Tik Tok)
New Year: New Hook Intros To Your Ads
January 24, 2023 11:00 - 33 minutes - 45.9 MBIn today’s episode, you’ll hear about our tried and tested approach to capturing your ad viewer’s attention in less than a second. To create killer hooks in your video ads, you don’t need a huge budget, but you might have to question your gut.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.ti...
Make Video Ad Content That Speaks To YOUR Consumers
January 17, 2023 11:00 - 21 minutes - 29 MBIn today’s episode, you’ll learn how to diversify your ads, and what type of ad your company should lean into, depending on your business’s marketing budget, stage of growth and overarching goals for your ad campaign.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrother...
Our Secret Sauce: Make Better Ads With Better Feedback
January 10, 2023 11:00 - 35 minutes - 49.2 MBIn today’s episode, our insanely talented Creative Directors open the curtains on how Harmon Brothers has narrowly missed some bad video ad decisions: We are obsessed with getting creative feedback the right way.Don’t forget to like, subscribe, and share. Episodes published every Tuesday at 6 am EST. We’ll see you on the next one.Harmon Brothers: https://harmonbrothers.com/home (Website) https://www.instagram.com/harmon.brothers/?hl=en (Instagram) https://www.tiktok.com/tag/harmonbrothers?lan...
Raising Unicorns Holiday Break Announcement
December 27, 2022 11:00 - 38 seconds - 899 KBHo ho ho and merry podcast-mas to all. We’re excited to celebrate a year of Raising Unicorns episodes. Thank all of you incredible listeners who made that possible. Hopefully you’ve learned a thing or two and scored a big enough revenue to make your holiday dreams come true, like a new car, or a pet reindeer you use as a car. We’re taking a break this week on December 26, so you can relax and wear ugly sweaters in peace. But starting January X, episodes of Raising Unicorns will be back and be...