Search & Deploy: How share of search is changing global culture
Fresh Meet
English - February 16, 2023 12:25 - 54 minutes - 43.7 MB - ★★★★★ - 11 ratingsBusiness Arts Design public relations comms communications Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Previous Episode: The power of a voice
In this episode we are joined by Rodrigo Gravitz, CEO and founder of the market research SaaS solution, My Telescope. We talk about everything share of search — from the importance of measuring market trends, campaign effectiveness and brand recognition, to being constantly monitored, the shift in personal boundaries and finding a balance between using share of search for good vs bad.