What It Takes to Franchise a Business with Roger Martin of RockBox Fitness
Franchise Euphoria
English - September 22, 2020 07:00 - 31 minutes - 28.2 MB - ★★★★★ - 165 ratingsEntrepreneurship Business Investing franchisee franchisor internet money brown business buy buying entrepreneurs euphoria Homepage Download Apple Podcasts Google Podcasts Overcast Castro Pocket Casts RSS feed
Roger Martin is the Co-Founder and Managing Member of the industry-leading group fitness studio, RockBox Fitness. This concept changes lives, and he believes that changing lives is the best feeling in the world. Prior to co-founding RockBox Fitness, Roger worked in the pharmaceutical industry and most recently served as President for a leading contract manufacturer organization.
Key Takeaways:
[0:18] Today’s episode of Franchise Euphoria is brought to you by IndyFranchiseLaw.com, a leading resource in the franchise space. Head over to IndyFranchiseLaw.com learn more!
[0:59] Josh introduces today’s guest, Roger Martin, the co-founder and Chief Commercial Officer of RockBox Fitness.
[1:53] Josh welcomes Roger to Franchise Euphoria.
[2:32] Roger shares how he went from a career in the pharmaceutical industry to co-founding RockBox Fitness.
[9:13] Roger walks through the timeline of what turning RockBox Fitness into a franchise was like.
[12:16] From day one, Roger and his partner always intended to franchise RockBox Fitness and focused on making sure their model was scalable.
[15:11] For Roger, what differentiates RockBox from their competitors is their unique product offering but also their attention to building a community-focused environment.
[18:28] While the RockBox offers a monthly membership, Roger believes the better membership for both the franchisees and the customers is an annual membership.
[20:37] Roger shares how RockBox has been dealing with COVID-19.
[25:06] Roger addresses what the experience has been like for certain franchise locations that were heavily affected by the pandemic.
[28:04] If you want to learn more about RockBox Fitness, visit their website listed below.
[30:20] Thanks for listening, and please, reach out to Josh anytime through email at [email protected]. If you enjoyed this interview, please leave us a review on Apple Podcasts.
Mentioned in This Episode:
https://www.rockboxfitness.com/
https://www.facebook.com/RockBoxFitnessFranchise/
https://www.instagram.com/rockbox_fitness/
https://www.youtube.com/channel/UCp_waI--_-cX4M8KAd7axSw