#342 - David Woodley - President/CRO of Playermaker

David Woodley joins Michael Rasile on For the Love of Sports to discuss his background in content creation, ad sales, and driving revenue by giving the people what they want. David is a vet of the ad sales space working for The Onion back in the late 2000s. He then was the VP of Ad Sales at WatchMojo.com, a huge YouTube network that dives into all things pop culture.

He now resides as the President of Playermaker which is a sports media, talent & merchandise company with over 18 million followers, 50+ athletes and creators under management, and more than 30 shows on Snap Discover. Suffice to say, a sprawling sports business that creates revenue from multiple channels.

While content creation is at the core of the business, David and I also dive into the partnership and advertising side, all the other streams of revenue they are creating, and what getting into the sports betting space is like. And just for context, David finished in the money for the Circa Millions content.

https://playmakerhq.com/

https://www.linkedin.com/in/david-woodley-69043878/

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