My guest today is the CEO of Predictive ROI, host of the top-rated Onward Nation Podcast, and author of the book Profitable Podcasting. Stephen Woessner breakdowns how to produce a successful podcast as well as anyone! What I love about his approach is the attention he places on all the details. He gets into the weeds and looks at all the levers that can be pulled to help a podcast find success. He’s written books on search engine optimization and social networking and understands how to predict a return on investment for the work we put in. It’s no wonder, his company is called Predictive ROI. This one is chalked full of nuggets of gold and here are some highlights:

Why podcasting is like a Trojan Horse for business

3 steps for planting your Flag of Authority 

Creative ideas for repurposing your podcast

What are the vital metrics we should pay attention to

SEO and Email list building strategies

How to turn your podcast into YouTube videos, weekly newsletters, and a book

How many loyal fans you need

Ideas to help treat your podcast guests like VIPs

Where you can find Stephen:
https://predictiveroi.com/
https://predictiveroi.com/onward-nation-podcast/
https://www.amazon.com/Profitable-Podcasting-Business-Expand-Platform/dp/0814438288
https://www.facebook.com/PredictiveROI/
https://twitter.com/stephenwoessner
https://www.linkedin.com/in/stephenwoessner/
https://www.instagram.com/predictiveroi/
https://www.youtube.com/channel/UCLxm9F3qRNYLH4GBMQ9ZfUg

Links and Resources

33:21 The Small Business Owner's Handbook to Search Engine Optimization
33:22 Increase Online Sales Through Viral Social Networking
Learn more about your ad choices. Visit megaphone.fm/adchoices

My guest today is the CEO of Predictive ROI, host of the top-rated Onward Nation Podcast, and author of the book Profitable PodcastingStephen Woessner breakdowns how to produce a successful podcast as well as anyone! What I love about his approach is the attention he places on all the details. He gets into the weeds and looks at all the levers that can be pulled to help a podcast find success. He’s written books on search engine optimization and social networking and understands how to predict a return on investment for the work we put in. It’s no wonder, his company is called Predictive ROI. This one is chalked full of nuggets of gold and here are some highlights:


Why podcasting is like a Trojan Horse for business
3 steps for planting your Flag of Authority 
Creative ideas for repurposing your podcast
What are the vital metrics we should pay attention to
SEO and Email list building strategies
How to turn your podcast into YouTube videos, weekly newsletters, and a book
How many loyal fans you need
Ideas to help treat your podcast guests like VIPs


Where you can find Stephen:

https://predictiveroi.com/

https://predictiveroi.com/onward-nation-podcast/

https://www.amazon.com/Profitable-Podcasting-Business-Expand-Platform/dp/0814438288

https://www.facebook.com/PredictiveROI/

https://twitter.com/stephenwoessner

https://www.linkedin.com/in/stephenwoessner/

https://www.instagram.com/predictiveroi/

https://www.youtube.com/channel/UCLxm9F3qRNYLH4GBMQ9ZfUg


Links and Resources


33:21 The Small Business Owner's Handbook to Search Engine Optimization

33:22 Increase Online Sales Through Viral Social Networking

Learn more about your ad choices. Visit megaphone.fm/adchoices

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